Today: September 2, 2015, 12:39 pm

New companiesandmarket report published: United States oral hygiene market
The Future of the Oral Hygiene Market in the United States to 2017 - a new market research report on 2014-03-20 11:07:01
The pace of growth in the United States Oral Hygiene market is set to rise over the next four years, with an average year-on-year growth of 3.3% to 2017. This will take the total market value to US$7072.7 by 2017: an increase of over US$1600.4 million since 2007.

The fastest growing product category in the US Oral Hygiene market between 2007 and 2012 was Breath Fresheners (non-confectionery), but this trend is set to change through to 2017, with Mouthwash set for a market leading CAGR of 6.82% between 2012 and 2017.

In the quickly growing mouthwash category, Standard Mouthwash will lead the category, but Medicinal Mouthwash will still grow at a respectable CAGR 6.44% between 2012 and 2017.

The distribution of mouthwash has primarily taken place in Hypermarkets & Supermarkets, although Convenience Stores and "Dollar Stores" & Variety Stores have exhibited the strongest growth since 2009.

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Mike King
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