2012-10-10 08:02:49 - New Consumer Goods market report from Euromonitor International: "Dog Food in South Africa"

Consumers continued to feel the impact of the economic downturn, sensing a need to limit unnecessary costs. There has been a subsequent shift towards cheaper dog food brands as price-sensitive consumers curb their spending, while a price war amongst dry dog food manufacturers was seen during the review period. However, the upper-LSM groups, which enjoy higher disposable incomes, continue to purchase the premium brands they have always used.

Euromonitor International's Dog Food in South Africa report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of

key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.


Full Report Details at
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Product coverage: Dog Treats and Mixers, Dry Dog Food, Wet Dog Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Dog Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Partial Table of Contents:

DOG FOOD IN SOUTH AFRICA
Euromonitor International
September 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Indicators
Table 1 Dog Owning Households: % Analysis 2007-2012
Table 2 Dog Population 2007-2012
Table 3 Dog Food Prepared vs Non-prepared Gap: % Analysis 2007-2012
Category Data
Table 4 Sales of Dog Food by Category: Volume 2007-2012
Table 5 Sales of Dog Food by Category: Value 2007-2012
Table 6 Sales of Dog Food by Category: % Volume Growth 2007-2012
Table 7 Sales of Dog Food by Category: % Value Growth 2007-2012
Table 8 Sales of Premium Dog Food by Category: Value 2007-2012
Table 9 Dog Food Company Shares 2007-2011
Table 10 Dog Food Brand Shares 2008-2011
Table 11 Dog Treats Brand Shares 2008-2011
Table 12 Forecast Sales of Dog Food by Category: Volume 2012-2017
Table 13 Forecast Sales of Dog Food by Category: Value 2012-2017
Table 14 Forecast Sales of Dog Food by Category: % Volume Growth 2012-2017
Table 15 Forecast Sales of Dog Food by Category: % Value Growth 2012-2017
Summary 1 Dog Food by Price Band 2011
Foodcorp (pty) Ltd in Pet Care (south Africa)
Strategic Direction
Key Facts
Summary 2 Foodcorp (Pty) Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 3 Foodcorp (Pty) Ltd: Competitive Position 2011
Martin & Martin (pty) Ltd in Pet Care (south Africa)
Strategic Direction
Key Facts
Summary 4 Martin & Martin (Pty) Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 5 Martin & Martin (Pty) Ltd: Competitive Position 2011
Executive Summary
South African Pet Care Experiences A Turnaround in 2011
Consumers Seek Products Offering Both Quality and Affordability in 2011
Global Giants Master Foods and Nestle Purina Lead South African Pet Care in 2011
Supermarkets Remains the Leading Distribution Channel in 2011
Healthy Growth Expected for Pet Care Over the Forecast Period
Key Trends and Developments
Consumers Still Feeling the Impact of the Recession
Demand for Convenience Drives Packaging Innovation in 2011
New Food Labelling Regulations Impacts Pet Food in South Africa
Broadening Distribution in Response To Rising Demand for Convenience
Market Indicators
Table 16 Pet Populations 2007-2012
Market Data
Table 17 Sales of Pet Care by Category: Volume 2007-2012
Table 18 Sales of Pet Care by Category: Value 2007-2012
Table 19 Sales of Pet Care by Category: % Volume Growth 2007-2012
Table 20 Sales of Pet Care by Category: % Value Growth 2007-2012
Table 21 Pet Food Company Shares 2007-2011
Table 22 Pet Food Brand Shares 2008-2011
Table 23 Dog and Cat Food Company Shares 2007-2011
Table 24 Dog and Cat Food Brand Shares 2008-2011
Table 25 Penetration of Private Label by Category 2006-2011
Table 26 Sales of Dog and Cat Food by Distribution Format: % Analysis 2007-2012
Table 27 Sales of Dog and Cat Food by Category and Distribution Format: % Analysis 2012
Table 28 Sales of Pet Care by Distribution Format: % Analysis 2007-2012
Table 29 Sales of Pet Care by Category and Distribution Format: % Analysis 2012
Table 30 Forecast Sales of Pet Care by Category: Volume 2012-2017

Full Table of Contents is available at:
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About Euromonitor International

Euromonitor International is a world leading independent provider of business intelligence on industries, countries and consumers. Their business intelligence products include award-winning online information databases, market reports and business reference books. Founded in 1972, Euromonitor International is a privately owned company with offices in London, Chicago, Singapore, Shanghai and Vilnius. Euromonitor has a team of over 600 in-country analysts worldwide, giving them a unique capability to deliver high quality and reliable business information. View more research from Euromonitor International at www.fastmr.com/catalog/publishers.aspx?pubid=1009

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