2014-02-23 19:36:39 - New Food market report from Euromonitor International: "Breakfast Cereals in Ireland"
Breakfast cereals is set to experience 2% growth in value terms in 2013, despite many threats to this category. Despite the low rate of growth, this category in particular is experiencing a significant threat from private label alternatives, particularly from discounters Lidl and Aldi, which are offering similar products at a lower cost for cash-strapped consumers.
Euromonitor International's Breakfast Cereals in Ireland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or
pricing issues. Forecasts to 2018 illustrate how the market is set to change.
Full Report Details at
Product coverage: Hot Cereals, RTE Cereals.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get this Report
* Get a detailed picture of the Breakfast Cereals market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Partial Table of Contents:
BREAKFAST CEREALS IN IRELAND
LIST OF CONTENTS AND TABLES
Table 1 Sales of Breakfast Cereals by Category: Volume 2008-2013
Table 2 Sales of Breakfast Cereals by Category: Value 2008-2013
Table 3 Sales of Breakfast Cereals by Category: % Volume Growth 2008-2013
Table 4 Sales of Breakfast Cereals by Category: % Value Growth 2008-2013
Table 5 NBO Company Shares of Breakfast Cereals: % Value 2009-2013
Table 6 LBN Brand Shares of Breakfast Cereals: % Value 2010-2013
Table 7 Distribution of Breakfast Cereals by Format: % Value 2008-2013
Table 8 Forecast Sales of Breakfast Cereals by Category: Volume 2012-2017
Table 9 Forecast Sales of Breakfast Cereals by Category: Value 2012-2017
Table 10 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2012-2017
Table 11 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2012-2017
Summary 1 Musgrave Ltd: Key Facts
Summary 2 Musgrave Ltd: Operational Indicators
Tesco Ireland Ltd
Summary 3 Tesco Ireland Ltd: Key Facts
Summary 4 Tesco Ireland Ltd: Operational Indicators
Summary 5 Tesco Ireland Ltd: Share of Sales Generated by Internet Retailing
Summary 6 Tesco Ireland Ltd: Private Label Portfolio
Summary 7 Tesco Ireland Ltd: Competitive Position 2013
Turning the Corner
Challenging Competitive Environment Remains in Effect
Discounters Gain Ground
Slow But Steady Outlook
Key Trends and Developments
Economic Conditions Improving, Though Not As Quickly As Anticipated
Horsemeat Scandal Has Lasting Impact
Value and Cost Concerns Appear To Be Here To Stay
Pack Size Getting Bigger and Yet Smaller, Too
Foodservice - Key Trends and Developments
Trends - Sales To Foodservice
Table 12 Foodservice Sales of Packaged Food by Category: Volume 2008-2013
Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2008-2013
Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2013-2018
Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
Impulse and Indulgence Products - Key Trends and Developments
Table 16 Sales of Impulse and Indulgence Products by Category: Volume 2008-2013
Table 17 Sales of Impulse and Indulgence Products by Category: Value 2008-2013
Table 18 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2008-2013
Table 19 Sales of Impulse and Indulgence Products by Category: % Value Growth 2008-2013
Table 20 NBO Company Shares of Impulse and Indulgence Products: % Value 2009-2013
Table 21 LBN Brand Shares of Impulse and Indulgence Products: % Value 2010-2013
Table 22 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2013-2018
Full Table of Contents is available at:
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