2012-09-29 19:33:13 - New Consumer Goods market report from Euromonitor International: "Deodorants in Hungary"

Deodorants in Hungary continued to face very slow value growth in 2011 as the category continued to struggle to recover from the value declines which were recorded during 2008 and 2009. Although the leading manufacturers in the category invested significant amounts in innovation and creative promotional tools, deodorants increased in current value by less than 1% during 2011. The leading manufacturers in the category did not increase the unit prices of their products significantly in 2011 due...

Euromonitor International's Deodorants in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the

market is set to change.


Full Report Details at
- www.fastmr.com/prod/465003_deodorants_in_hungary.aspx


Product coverage: Deodorant Creams, Deodorant Pumps, Deodorant Roll-Ons, Deodorant Sprays, Deodorant Sticks, Deodorant Wipes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Deodorants market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Report Table of Contents:

DEODORANTS IN HUNGARY
Euromonitor International
September 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Deodorants by Category: Value 2006-2011
Table 2 Sales of Deodorants by Category: % Value Growth 2006-2011
Table 3 Deodorants Premium Vs Mass % Analysis 2006-2011
Table 4 Deodorants Company Shares 2007-2011
Table 5 Deodorants Brand Shares 2008-2011
Table 6 Forecast Sales of Deodorants by Category: Value 2011-2016
Table 7 Forecast Sales of Deodorants by Category: % Value Growth 2011-2016
Table 8 Forecast Deodorants Premium Vs Mass % Analysis 2011-2016
Executive Summary
Economic Downturn Continues To Limit Demand for Beauty and Personal Care
Multinationals Continue Investing in Product Development
Private Label Continues To Benefit From the Economic Crisis
Beauty and Personal Care Sales Over the Internet Increase Dynamically
Marginal Growth Is Expected in Beauty and Personal Care Over the Forecast Period
Key Trends and Developments
Economic Downturn Continues To Limit Growth in Beauty and Personal Care
Beauty and Personal Care Manufacturers Target A New Age Group: Teenagers
Online Sales of Beauty and Personal Care Products Increase Significantly
Fierce Price Competition Erupts in Beauty and Personal Care
Brilliant Marketing Ideas Are the Key To Making Brands Successful
Market Data
Table 9 Sales of Beauty and Personal Care by Category: Value 2006-2011
Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2006-2011
Table 11 Sales of Premium Cosmetics by Category: Value 2006-2011
Table 12 Sales of Premium Cosmetics by Category: % Value Growth 2006-2011
Table 13 Beauty and Personal Care Company Shares by NBO 2007-2011
Table 14 Beauty and Personal Care Company Shares by GBO 2007-2011
Table 15 Beauty and Personal Care Brand Shares 2008-2011
Table 16 Penetration of Private Label by Category 2006-2011
Table 17 Sales of Beauty and Personal Care by Distribution Format: % Analysis 2006-2011
Table 18 Sales of Beauty and Personal Care by Category and by Distribution Format: % Analysis 2011
Table 19 Forecast Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 20 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 21 Forecast Sales of Premium Cosmetics by Category: Value 2011-2016
Table 22 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2011-2016
Sources
Summary 1 Research Sources

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