2012-09-16 04:58:34 - New Software research report from IBISWorld is now available from Fast Market Research
Test positive: Demand for pregnancy tests will improve as economic recovery spurs family expansion
Pregnancy Test Kit Manufacturing
The Pregnancy Test Kit Manufacturing industry was adversely affected by poor economic conditions, which resulted in a greater number of couples postponing having children as a result of heightened unemployment and greater financial insecurity. Given that women who are planning pregnancy make up an estimated 60.0% of retail sales, this trend translated into lower downstream demand for pregnancy test kits manufactured by the industry. A recovering economy, however, has resulted in a slight rise in the consumer sentiment index, leading to a greater number of couples planning a family and increasing the demand for family planning products. This trend will continue in the
next five years. Additionally, companies will innovate to stay competitive and expand product lines.
Full Report Details at
- www.fastmr.com/prod/460082_pregnancy_test_kit_manufacturing_in_t ..
This industry manufactures over-the-counter diagnostic products that test for chemical markers associated with pregnancy. Manufactured pregnancy tests typically test for the presence of the hormone human chorionic gonadotrophin (HCG). This industry excludes diagnostic tests that identify the presence of HCG through blood testing.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
Companies Mentioned in this Report: Johnson & Johnson, Church & Dwight Co. Inc., Swiss Precision Diagnostics
Report Table of Contents:
INDUSTRY AT A GLANCE
Key External Drivers
Industry Life Cycle
PRODUCTS & MARKETS
Products & Services
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
Technology & Systems
Regulation & Policy
JARGON & GLOSSARY
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