2013-09-26 10:08:43 - New Consumer Goods market report from Euromonitor International: "Video Games in Canada"
The boom in the use of smartphones and tablets, and the resulting surge in the number of mobile apps, including games, were the key factors driving growing demand for video games in Canada in 2012. According to the 2012 industry report by Canada's Entertainment Software Association, 25% of Canadian gamers played video games most frequently on a mobile phone, tablet computer or other mobile device in 2012, compared to 7% in the 2011 report. For the same time period, the percentage of Canadian...
Euromonitor International's Video Games in Canada report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving
growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.
Full Report Details at
Product coverage: Digital Gaming, Video Games Hardware, Video Games Software.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get this Report
* Get a detailed picture of the Video Games market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Report Table of Contents:
VIDEO GAMES IN CANADA
LIST OF CONTENTS AND TABLES
Table 1 Sales of Video Games by Category: Value 2007-2012
Table 2 Sales of Video Games by Category: % Value Growth 2007-2012
Table 3 Sales of Video Games Software by Type: % Value Breakdown 2007-2012
Table 4 NBO Company Shares of Video Games: % Value 2008-2012
Table 5 LBN Brand Shares of Video Games: % Value 2009-2012
Table 6 NBO Company Shares of Video Games Hardware: % Value 2008-2012
Table 7 LBN Brand Shares of Video Games Hardware: % Value 2009-2012
Table 8 NBO Company Shares of Video Games Software: % Value 2008-2012
Table 9 LBN Brand Shares of Video Games Software: % Value 2009-2012
Table 10 NBO Company Shares of Digital Gaming: % Value 2008-2012
Table 11 LBN Brand Shares of Digital Gaming: % Value 2009-2012
Table 12 Distribution of Video Games by Format: % Value 2007-2012
Table 13 Distribution of Video Games Hardware by Format: % Value 2007-2012
Table 14 Distribution of Video Games Software by Format: % Value 2007-2012
Table 15 Forecast Sales of Video Games by Category: Value 2012-2017
Table 16 Forecast Sales of Video Games by Category: % Value Growth 2012-2017
Activision Blizzard Inc in Toys and Games (canada)
Summary 1 Activision Blizzard Inc: Key Facts
Summary 2 Activision Blizzard Inc: Competitive Position 2012
Nintendo of Canada Ltd in Toys and Games (canada)
Summary 3 Nintendo of Canada Ltd: Key Facts
Summary 4 Nintendo of Canada Ltd: Competitive Position 2012
Slow Performance Overall As Challenges Mount
Digital Gaming Gaining Traction
While Sales Are Fairly Consolidated, Some Smaller Players Hold Their Own
Competition Heats Up With Internet Retailing Gaining Traction
Modest Growth Ahead Overall
Key Trends and Developments
Mobile Gaming Drives Demand for Video Games in Canada
Licensing Remains Important Driver of Sales
Demographic and Social Changes Shape Strategies in Product Development and Marketing
Retailers Focus on In-store Experience and New Strategies To Draw in Customers
Moving Online To Capture Tech and Price-savvy Consumers
Table 17 Sales of Toys and Games by Category: Value 2007-2012
Table 18 Sales of Toys and Games by Category: % Value Growth 2007-2012
Table 19 NBO Company Shares of Toys and Games: % Value 2008-2012
Table 20 NBO Brand Shares of Toys and Games: % Value 2009-2012
Table 21 Distribution of Toys and Games by Format: % Value 2007-2012
Table 22 Forecast Sales of Toys and Games by Category: Value 2012-2017
Table 23 Forecast Sales of Toys and Games by Category: % Value Growth 2012-2017
Summary 5 Research Sources
About Euromonitor International
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