2013-12-12 17:58:35 - Recently published research from Euromonitor International, "Video Games in Romania", is now available at Fast Market Research
Video games continued to witness dynamic retail value sales growth, as Romanians become more familiar with the use of electronic gadgets. Consequently, the nascent category posted a 21% increase in constant value sales in 2012 to reach RON200 million. The strong performance was supported by the economic recovery, which increased consumers' willingness to spend on discretionary goods. In 2012, sales of video games software reached 300,000 units.
Euromonitor International's Video Games in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors
influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.
Full Report Details at
Product coverage: Digital Gaming, Video Games Hardware, Video Games Software.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get this Report
* Get a detailed picture of the Video Games market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Report Table of Contents:
VIDEO GAMES IN ROMANIA
LIST OF CONTENTS AND TABLES
Table 1 Sales of Video Games by Category: Value 2007-2012
Table 2 Sales of Video Games by Category: % Value Growth 2007-2012
Table 3 Sales of Video Games Software by Type: % Value Breakdown 2007-2012
Table 4 NBO Company Shares of Video Games: % Value 2008-2012
Table 5 LBN Brand Shares of Video Games: % Value 2009-2012
Table 6 NBO Company Shares of Video Games Hardware: % Value 2008-2012
Table 7 LBN Brand Shares of Video Games Hardware: % Value 2009-2012
Table 8 NBO Company Shares of Video Games Software: % Value 2008-2012
Table 9 LBN Brand Shares of Video Games Software: % Value 2009-2012
Table 10 NBO Company Shares of Digital Gaming: % Value 2008-2012
Table 11 LBN Brand Shares of Digital Gaming: % Value 2009-2012
Table 12 Distribution of Video Games by Format: % Value 2007-2012
Table 13 Distribution of Video Games Hardware by Format: % Value 2007-2012
Table 14 Distribution of Video Games Software by Format: % Value 2007-2012
Table 15 Forecast Sales of Video Games by Category: Value 2012-2017
Table 16 Forecast Sales of Video Games by Category: % Value Growth 2012-2017
Vigorous Sales Growth in Toys and Games
Consumers Gravitate Towards Licensed Toys and Games
International Brands Perform Well in Toys and Games in Romania
the Distribution of Toys and Games Is Increasingly Modern
the Industry Is Set To Expand Over the Forecast Period
Key Trends and Developments
Economic Recovery and Falling Birth Rates Lead To Higher Expenditure Per Child
Seasonal Demand for Toys and Games in Romania
the Demand for Licensed Toys and Games Intensifies
Romanian Consumers Are Increasingly Interested in Quality Products
Specialised Chained Retailers and Hypermarkets Lead Toys and Games
Table 17 Sales of Toys and Games by Category: Value 2007-2012
Table 18 Sales of Toys and Games by Category: % Value Growth 2007-2012
Table 19 NBO Company Shares of Toys and Games: % Value 2008-2012
Table 20 NBO Brand Shares of Toys and Games: % Value 2009-2012
Table 21 Distribution of Toys and Games by Format: % Value 2007-2012
Table 22 Forecast Sales of Toys and Games by Category: Value 2012-2017
Table 23 Forecast Sales of Toys and Games by Category: % Value Growth 2012-2017
Summary 1 Research Sources
About Euromonitor International
Euromonitor International is a world leading independent provider of business intelligence on industries, countries and consumers. Their business intelligence products include award-winning online information databases, market reports and business reference books. Founded in 1972, Euromonitor International is a privately owned company with offices in London, Chicago, Singapore, Shanghai and Vilnius. Euromonitor has a team of over 600 in-country analysts worldwide, giving them a unique capability to deliver high quality and reliable business information. View more research from Euromonitor International at www.fastmr.com/catalog/publishers.aspx?pubid=1009
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