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New Market Research Report: Consumer Lifestyles in Brazil

New Consumer Goods research report from Euromonitor International is now available from Fast Market Research 2014-03-28 12:40:35
Brazilian consumers, long known for being spenders and not savers, have been exhibiting strong buying trends. Despite a lack of confidence and general dissatisfaction with the government, many poorer Brazilians have been able to take advantage of new assistance programmes to purchase appliances and other big-ticket items for the first time.

Euromonitor's Consumer Lifestyles in Brazil report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.

Full Report Details at

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report

* Get a detailed picture of the Consumer Lifestyles market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Report Table of Contents:

Euromonitor International
March 2014


Top Five Consumer Trends
Consumers Embrace Sustainability
Increased International Influence on Consumption Habits
Popularity of Social Media and the Internet and Focus on Technology
Growing Dissatisfaction With Government Investment in Society
Growing Middle Class Increases Consumption Levels
Consumer Segmentation
Babies and Infants
Young Adults
Middle Youth
Table 1 Consumer Segmentation and Population Data 2000, 2005, 2010, 2011, 2012, 2015
Chart 1 Population Aged 15-64 Compared with Old-Age Dependency Ratio 2000-2020
Housing and Households
Home Ownership
Household Profiles
Running Costs
Table 2 Housing and Households Data 2000, 2005, 2010, 2011, 2012, 2015
Chart 2 Number of Households by Disposable Income Bracket 2005, 2010, 2015
Money and Savings
Attitudes Toward Payment Methods
Loans and Mortgages
Table 3 Money and Savings Data 2000, 2005, 2010,2011,2012, 2015
Chart 3 Consumer Lending Compared with Savings and Savings Ratio 2000-2015
Eating and Drinking
Eating Habits
Drinking Habits
Table 4 Eating and Drinking Data 2000, 2005, 2010, 2011, 2012, 2015
Chart 4 Real Growth in Consumer Expenditure Compared with Real Growth in Consumer Expenditure on Food and Alcoholic Drinks 2000-2015
Grooming and Fashion
Perceptions of Beauty
Female Grooming
Male Grooming
Fashion Trends
Table 5 Grooming and Fashion Data 2000, 2005, 2010, 2011, 2012, 2015
Chart 5 Real Growth in Consumer Expenditure Compared with Real Growth in Consumer Expenditure on Clothing, Footwear and Personal Care 2000-2015
Health and Wellness
Attitudes To Health and Well-being
Attitudes To Smoking
Table 6 Health and Wellness Data 2000, 2005, 2010, 2011, 2012, 2015
Chart 6 Real Growth in Public and Private Expenditure on Health Compared with Healthy Life Expectancy at Birth 2000-2012
Shopping Habits
Main Household Shop
Shopping for Big-ticket Items
Personal Shopping
Shopping Online
Table 7 Shopping Data 2000, 2005, 2010, 2011, 2012, 2015
Chart 7 Index of Retail Sales through Discounters, Supermarkets and Internet Retailing 2000-2015
Leisure and Recreation
Staying in
Going Out
Sport and Fitness
Public Holidays, Celebrations and Gift-giving
Table 8 Leisure and Recreation Data 2000, 2005, 2010, 2011, 2012, 2015
Chart 8 Percentage of Households in Possession of Cable TV; Satellite TV System; Internet Enabled Computer; Mobile Telephone; Video Games Console 2000-2015
Getting Around
Private Transport
Public Transport
Air Travel
Table 9 Transport Data: 2000, 2005, 2010, 2011, 2012, 2015
Chart 9 Real Growth in Consumer Expenditure Compared with Real Growth in Consumer Expenditure on Transport Services and Purchase of Cars, Motorcycles and other Vehicles 2000-2015

About Euromonitor International

Euromonitor International is a world leading independent provider of business intelligence on industries, countries and consumers. Their business intelligence products include award-winning online information databases, market reports and business reference books. Founded in 1972, Euromonitor International is a privately owned company with offices in London, Chicago, Singapore, Shanghai and Vilnius. Euromonitor has a team of over 600 in-country analysts worldwide, giving them a unique capability to deliver high quality and reliable business information. View more research from Euromonitor International at

About Fast Market Research

Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.

For more information about these or related research reports, please visit our website at or call us at 1.800.844.8156.

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