2012-10-17 16:26:09 - Recently published research from Euromonitor International, "Fast Food in New Zealand", is now available at Fast Market Research
Fast food saw high levels of promotion throughout 2011 as a result of strong competition from the leading multinational players. All leading players participated in extensive promotional campaigns including web-based, print, TVCs and radio. Social media played an increasingly significant role in 2011, with Facebook, Twitter and YouTube the most popular. Chained burger fast food saw the highest levels of promotion in 2011.
Euromonitor International's Fast Food in New Zealand report offers a comprehensive guide to the size and shape of the market at a national level. It provides foodservice sales, the number of outlets and the number of transactions by sector, allowing you to identify the foodservice sectors driving growth. It identifies the leading companies, the leading brands and offers
strategic analysis of key factors influencing the market - be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2016 illustrate how the market is set to change.
Full Report Details at
Product coverage: Asian Fast Food, Bakery Products Fast Food, Burger Fast Food, Chained Fast Food, Chicken Fast Food, Convenience Stores Fast Food, Fast Casual Dining, Fish Fast Food, Ice Cream Fast Food, Independent Fast Food, Latin American Fast Food, Middle Eastern Fast Food, Other Fast Food, Pizza Fast Food.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Fast Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Partial Table of Contents:
FAST FOOD IN NEW ZEALAND
LIST OF CONTENTS AND TABLES
Table 1 Fast Food by Category: Units/Outlets 2006-2011
Table 2 Fast Food by Category: Number of Transactions 2006-2011
Table 3 Fast Food by Category: Foodservice Value 2006-2011
Table 4 Fast Food by Category: % Units/Outlets Growth 2006-2011
Table 5 Fast Food by Category: % Transaction Growth 2006-2011
Table 6 Fast Food by Category: % Foodservice Value Growth 2006-2011
Table 7 Sales of Bakery Products Fast Food by Type 2008-2011
Table 8 Global Brand Owner Shares of Chained Fast Food 2007-2011
Table 9 Brand Shares of Chained Fast Food 2008-2011
Table 10 Forecast Sales in Fast Food by Category: Units/Outlets 2011-2016
Table 11 Forecast Sales in Fast Food by Category: Number of Transactions 2011-2016
Table 12 Forecast Sales in Fast Food by Category: Foodservice Value 2011-2016
Table 13 Forecast Sales in Fast Food by Category: % Units/Outlets Growth 2011-2016
Table 14 Forecast Sales in Fast Food by Category: % Transaction Growth 2011-2016
Table 15 Forecast Sales in Fast Food by Category: % Foodservice Value Growth 2011-2016
Burger Fuel Ltd in Consumer Foodservice (new Zealand)
Summary 1 Burger Fuel Ltd: Key Facts
Summary 2 Burger Fuel Ltd: Operational Indicators
Summary 3 Burger Fuel Ltd: Competitive Position 2011
Mr Whippy New Zealand Ltd in Consumer Foodservice (new Zealand)
Summary 4 Mr Whippy New Zealand Ltd: Key Facts
Summary 5 Mr Whippy New Zealand Ltd: Operational Indicators
Summary 6 Mr Whippy New Zealand Ltd: Competitive Position 2011
Restaurant Brands New Zealand Ltd in Consumer Foodservice (new Zealand)
Summary 7 Restaurant Brands New Zealand Ltd: Key Facts
Summary 8 Restaurant Brands New Zealand Ltd: Operational Indicators
Summary 9 Restaurant Brands New Zealand Ltd: Competitive Position 2011
2011 Growth Stronger Than Review Period
Price Conscious Consumers Shape Consumer Foodservice
High Levels of Fragmentation and Strong Competition Remain
Full-service Restaurants Continue To Lead
Growth Expected in Consumer Foodservice
Key Trends and Developments
Christchurch Earthquake Implications
Summary 10 Economic Indicators
the Rise of Group Buying
Social Sustainability Develops Further
Rising Costs Put Pressure on Profit Margins and Reduce Demand
Table 16 Units, Transactions and Value Sales in Consumer Foodservice: 2006-2011
Table 17 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2006-2011
Table 18 Consumer Foodservice by Independent Vs Chained Outlets: Units/Outlets 2011
Table 19 Consumer Foodservice by Eat in Vs Takeaway 2011
Table 20 Consumer Foodservice by Food Vs Drinks Split 2011
Table 21 Sales in Consumer Foodservice by Location 2006-2011
Full Table of Contents is available at:
About Euromonitor International
Euromonitor International is a world leading independent provider of business intelligence on industries, countries and consumers. Their business intelligence products include award-winning online information databases, market reports and business reference books. Founded in 1972, Euromonitor International is a privately owned company with offices in London, Chicago, Singapore, Shanghai and Vilnius. Euromonitor has a team of over 600 in-country analysts worldwide, giving them a unique capability to deliver high quality and reliable business information. View more research from Euromonitor International at www.fastmr.com/catalog/publishers.aspx?pubid=1009
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