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New Market Research Report: Toys and Games in Sweden


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2012-10-19 18:37:39 - New Consumer Goods research report from Euromonitor International is now available from Fast Market Research

Value sales of toys and games in Sweden increased in 2011 compared to 2010. Traditional toys and games, as well as video games, saw positive sales, which inevitably led to overall growth in 2011. Action figures and accessories and construction toys are the two most successful categories for traditional toys and games. Video games enjoyed solid growth due to the increasing popularity of digital gaming, which includes online gaming, mobile games, as well as downloaded PC and console games. New...

Euromonitor International's Toys and Games in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It

identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.


Full Report Details at
- www.fastmr.com/prod/494804_toys_and_games_in_sweden.aspx


Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Toys and Games market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Partial Table of Contents:

TOYS AND GAMES IN SWEDEN
Euromonitor International
October 2012

LIST OF CONTENTS AND TABLES

Executive Summary
Toys and Games Sales Continue To Increase in 2011
Licensing Is Crucial for Traditional Toys and Games
Higher Digital Growth and Product Development
Internet Retailing Boosts Sales
Structural Changes Calling Upon Strategy Renewals
Key Trends and Developments
Licensing Is Dominating
High Birth Rate Drives Sales
Traditional Toys and Games Stores Leads the Distribution
Digital Gaming Growing Sharply
Christmas Sales Are Crucial
Market Data
Table 1 Sales of Toys and Games by Category: Value 2006-2011
Table 2 Sales of Toys and Games by Category: % Value Growth 2006-2011
Table 3 Toys and Games Company Shares by Value 2008-2011
Table 4 Toys and Games Brand Shares by Value 2008-2011
Table 5 Sales of Toys and Games by Distribution Format: % Analysis 2006-2011
Table 6 Forecast Sales of Toys and Games by Category: Value 2011-2016
Table 7 Forecast Sales of Toys and Games by Category: % Value Growth 2011-2016
Sources
Summary 1 Research Sources
Barnens Hus Sverige Ab in Toys and Games (sweden)
Strategic Direction
Key Facts
Summary 2 Barnens Hus: Key Facts
Summary 3 Barnens Hus: Operational Indicators
Internet Strategy
Company Background
Private Label
Production
Competitive Positioning
Brio Ab in Toys and Games (sweden)
Strategic Direction
Key Facts
Summary 4 BRIO AB: Key Facts
Summary 5 BRIO AB: Operational Indicators
Company Background
Production and Marketing
Competitive Positioning
Summary 6 Brio AB: Competitive Position 2011
Br-leksaker in Toys and Games (sweden)
Strategic Direction
Key Facts
Summary 7 BR-Leksaker: Key Facts
Summary 8 BR-Leksaker: Operational Indicators
Internet Strategy
Company Background
Private Label
Production
Competitive Positioning
Micki Leksaker Ab in Toys and Games (sweden)
Strategic Direction
Key Facts
Summary 9 Micki Leksaker AB: Key Facts
Summary 10 Micki Leksaker AB: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 11 Micki Leksaker AB: Competitive Position 2010
Paradox Interactive Ab in Toys and Games (sweden)
Strategic Direction
Key Facts
Summary 12 Paradox Interactive AB: Key Facts
Summary 13 Paradox Interactive AB: Operational Indicators
Company Background
Production
Competitive Positioning
Starbreeze Ab in Toys and Games (sweden)
Strategic Direction
Key Facts
Summary 14 Starbreeze AB: Key Facts
Summary 15 Starbreeze AB: Operational Indicators
Company Background
Production
Competitive Positioning
Stiga Sports Ab in Toys and Games (sweden)
Strategic Direction
Key Facts
Summary 16 Stiga Sports AB: Key Facts
Summary 17 Stiga Sports AB: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 18 Stiga Sports AB: Competitive Position 2011
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 8 Sales of Traditional Toys and Games by Category: Value 2006-2011
Table 9 Sales of Traditional Toys and Games by Category: % Value Growth 2006-2011

Full Table of Contents is available at:
-- www.fastmr.com/catalog/product.aspx?productid=494804&dt=t

About Euromonitor International

Euromonitor International is a world leading independent provider of business intelligence on industries, countries and consumers. Their business intelligence products include award-winning online information databases, market reports and business reference books. Founded in 1972, Euromonitor International is a privately owned company with offices in London, Chicago, Singapore, Shanghai and Vilnius. Euromonitor has a team of over 600 in-country analysts worldwide, giving them a unique capability to deliver high quality and reliable business information. View more research from Euromonitor International at www.fastmr.com/catalog/publishers.aspx?pubid=1009

About Fast Market Research

Fast Market Research is an online aggregator and distributor of market research and business information. We represent the world's top research publishers and analysts and provide quick and easy access to the best competitive intelligence available.

For more information about these or related research reports, please visit our website at www.fastmr.com or call us at 1.800.844.8156.


Author:
Bill Thompson
e-mail
Web: www.fastmr.com
Phone: 18008448156

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