2012-06-03 04:19:18 - New Food market report from Euromonitor International: "Yoghurt and Sour Milk Drinks in Egypt"

Yoghurt represents a major packaged food category in Egypt, as it is part of almost every Egyptian's diet. New products are continuously launched as companies seek to win share in this dynamic category. Moreover, manufacturers are also changing the image of yoghurt, from just a traditional basic food to one that is also healthy, in line with the increasing consumer interest in health and wellness.

Euromonitor International's Yoghurt and Sour Milk Drinks in Egypt report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key

factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Sour Milk Drinks, Yoghurt.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Full Report Details at
- www.fastmr.com/prod/389241_yoghurt_and_sour_milk_drinks_in_egypt ..


Why buy this report?

* Get a detailed picture of the Yoghurt and Sour Milk Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Partial Table of Contents:

YOGHURT AND SOUR MILK DRINKS IN EGYPT
Euromonitor International
March 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Yoghurt and Sour Milk Drinks by Category: Volume 2006-2011
Table 2 Sales of Yoghurt and Sour Milk Drinks by Category: Value 2006-2011
Table 3 Sales of Yoghurt and Sour Milk Drinks by Category: % Volume Growth 2006-2011
Table 4 Sales of Yoghurt and Sour Milk Drinks by Category: % Value Growth 2006-2011
Table 5 Soy-based vs Dairy-based Yoghurt % Breakdown 2010
Table 6 Leading Flavours for Flavoured Spoonable Yoghurt 2006-2011
Table 7 Leading Flavours for Fruited Spoonable Yoghurt 2006-2011
Table 8 Yoghurt and Sour Milk Drinks Company Shares 2006-2010
Table 9 Yoghurt and Sour Milk Drinks Brand Shares 2007-2010
Table 10 Sales of Yoghurt and Sour Milk Drinks by Distribution Format: % Analysis 2006-2011
Table 11 Forecast Sales of Yoghurt and Sour Milk Drinks by Category: Volume 2011-2016
Table 12 Forecast Sales of Yoghurt and Sour Milk Drinks by Category: Value 2011-2016
Table 13 Forecast Sales of Yoghurt and Sour Milk Drinks by Category: % Volume Growth 2011-2016
Table 14 Forecast Sales of Yoghurt and Sour Milk Drinks by Category: % Value Growth 2011-2016
Executive Summary
Sales of Packaged Food Continue To Grow in Spite of the Political Unrest
Packaged Food Continues To Benefit From New Outlets
Savola Sime Egypt Leads A Highly Fragmented Industry
Store-based Selling Remains Most Popular Channel While Modern Channels Are Most Dynamic
Despite Uncertainty, Packaged Food Is Expected To Continue To Grow
Key Trends and Developments
Uncertainty Is Bad for the Egyptian Economy
Tourism Stymied by Turmoil and Lack of Security
Packaged Food Sales Very Resilient in Spite of the Political Turmoil
Supermarkets/hypermarkets Increase Outlets, Changing Purchasing Patterns
A Boost for Multimedia Advertising
Foodservice - Key Trends and Developments
Headlines 2011
Trends
Competitive Landscape
Prospects
Category Data
Table 15 Foodservice Sales of Packaged Food by Category: Volume 2006-2011
Table 16 Foodservice Sales of Packaged Food by Category: % Volume Growth 2006-2011
Table 17 Forecast Foodservice Sales of Packaged Food by Category: Volume 2011-2016
Table 18 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2011-2016
Impulse and Indulgence Products - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 19 Sales of Impulse and Indulgence Products by Category: Volume 2006-2011
Table 20 Sales of Impulse and Indulgence Products by Category: Value 2006-2011
Table 21 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2006-2011
Table 22 Sales of Impulse and Indulgence Products by Category: % Value Growth 2006-2011
Table 23 Company Shares of Impulse and Indulgence Products 2006-2010
Table 24 Brand Shares of Impulse and Indulgence Products 2007-2010
Table 25 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2011-2016
Table 26 Forecast Sales of Impulse and Indulgence Products by Category: Value 2011-2016

Full Table of Contents is available at:
-- www.fastmr.com/catalog/product.aspx?productid=389241&dt=t

About Euromonitor International

Euromonitor International is a world leading independent provider of business intelligence on industries, countries and consumers. Their business intelligence products include award-winning online information databases, market reports and business reference books. Founded in 1972, Euromonitor International is a privately owned company with offices in London, Chicago, Singapore, Shanghai and Vilnius. Euromonitor has a team of over 600 in-country analysts worldwide, giving them a unique capability to deliver high quality and reliable business information. View more research from Euromonitor International at www.fastmr.com/catalog/publishers.aspx?pubid=1009

About Fast Market Research

Fast Market Research is an online aggregator and distributor of market research and business information. We represent the world's top research publishers and analysts and provide quick and easy access to the best competitive intelligence available.

For more information about these or related research reports, please visit our website at www.fastmr.com or call us at 1.800.844.8156.