2013-03-10 14:39:47 - Recently published research from Euromonitor International, "Gum in Australia", is now available at Fast Market Research

Accounting for one quarter of retail value sales of gum in 2012, Wrigley's 5 has emerged as a notable success story. Targeting an audience of 14-25-year-olds, the product has essentially gum through tech-savvy lifestyle positioning and stylised pack design. Befitting a brand that targets young consumers, 5 has a strong social media presence with over six million Facebook fans worldwide and over 495,000 fans of 5 Gum Australia & NZ. The success of Wrigley's 5 is partly due to its premium...

Euromonitor International's Gum in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies

the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.


Full Report Details at
- www.fastmr.com/prod/545540_gum_in_australia.aspx


Product coverage: Bubble Gum, Chewing Gum.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Gum market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Partial Table of Contents:

GUM IN AUSTRALIA
Euromonitor International
January 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Gum by Category: Volume 2007-2012
Table 2 Sales of Gum by Category: Value 2007-2012
Table 3 Sales of Gum by Category: % Volume Growth 2007-2012
Table 4 Sales of Gum by Category: % Value Growth 2007-2012
Table 5 Leading Flavours for Gum 2007-2012
Table 6 Gum Company Shares 2008-2012
Table 7 Gum Brand Shares 2009-2012
Table 8 Sales of Gum by Distribution Format: % Analysis 2007-2012
Table 9 Forecast Sales of Gum by Category: Volume 2012-2017
Table 10 Forecast Sales of Gum by Category: Value 2012-2017
Table 11 Forecast Sales of Gum by Category: % Volume Growth 2012-2017
Table 12 Forecast Sales of Gum by Category: % Value Growth 2012-2017
Stuart Alexander & Co Pty Ltd in Packaged Food (australia)
Strategic Direction
Key Facts
Summary 1 Stuart Alexander & Co Pty Ltd: Key Facts
Summary 2 Stuart Alexander & Co Pty Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Stuart Alexander & Co Pty Ltd: Competitive Position 2012
Executive Summary
Packaged Food Continues To See Resilient Growth
Branded Offerings Find Their Teeth
Packaged Food Remains Fragmented
Supermarkets Benefit From 1-stop Shop and Relatively Low Unit Prices
Encouraging Indicators Offer Optimistic Outlook
Key Trends and Developments
Economic Uncertainty Looms Over Consumer Confidence
Carbon Tax Inflation Fears Up in Smoke
Brands Strike Back in 2012
Alternate Sourcing Considered A Fair Trade by Ethical Consumers
Olympian Marketing Efforts As Consumers Become Performance-focused
Foodservice - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 13 Foodservice Sales of Packaged Food by Category: Volume 2007-2012
Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2007-2012
Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2012-2017
Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2012-2017
Impulse and Indulgence Products - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 17 Sales of Impulse and Indulgence Products by Category: Volume 2007-2012
Table 18 Sales of Impulse and Indulgence Products by Category: Value 2007-2012
Table 19 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2007-2012
Table 20 Sales of Impulse and Indulgence Products by Category: % Value Growth 2007-2012
Table 21 Company Shares of Impulse and Indulgence Products 2008-2012
Table 22 Brand Shares of Impulse and Indulgence Products 2009-2012
Table 23 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2012-2017
Table 24 Forecast Sales of Impulse and Indulgence Products by Category: Value 2012-2017
Table 25 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2012-2017
Table 26 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2012-2017
Meal Solutions - Key Trends and Developments
Headlines
Trends

Full Table of Contents is available at:
-- www.fastmr.com/catalog/product.aspx?productid=545540&dt=t

About Euromonitor International

Euromonitor International is a world leading independent provider of business intelligence on industries, countries and consumers. Their business intelligence products include award-winning online information databases, market reports and business reference books. Founded in 1972, Euromonitor International is a privately owned company with offices in London, Chicago, Singapore, Shanghai and Vilnius. Euromonitor has a team of over 600 in-country analysts worldwide, giving them a unique capability to deliver high quality and reliable business information. View more research from Euromonitor International at www.fastmr.com/catalog/publishers.aspx?pubid=1009

About Fast Market Research

Fast Market Research is an online aggregator and distributor of market research and business information. We represent the world's top research publishers and analysts and provide quick and easy access to the best competitive intelligence available.

For more information about these or related research reports, please visit our website at www.fastmr.com or call us at 1.800.844.8156.