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New market study, "Health and Wellness Tourism in Italy", has been published

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2013-12-08 18:04:26 - Recently published research from Euromonitor International, "Health and Wellness Tourism in Italy", is now available at Fast Market Research

Italy has always been a very important destination for thermal spa tourism, mainly in terms of quality rather than quantity. Thermal tourism has been identified for long time with famous locations such as Montecatini Terme, Salsomaggiore Terme, Ischia, Fiuggi and Terme Euganee. In recent years, thermal spas collaborated to modify their offers and also provide wellness cures, in addition to pure thermal cures. Health and wellness tourism was a very important resource for Italy at the end of the...

Euromonitor International's Health and Wellness Tourism in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2008-2012, allowing you to identify the sectors driving growth. It

identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2017 illustrate how the market is set to change.

Full Report Details at
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Product coverage: Medical Tourism, Spas.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report

* Get a detailed picture of the Health and Wellness Tourism market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Report Table of Contents:

Euromonitor International
November 2013


Category Data
Table 1 Number of Hotel/Resort Spas: Units 2007-2012
Table 2 Health and Wellness Tourism Sales by Category: Value 2007-2012
Table 3 Forecast Health and Wellness Tourism Sales by Category: Value 2012-2017
Executive Summary
Growing Interest for Italy From Bric Countries
Internet Sales Growth
Domestic Demand and Expenditure Remain Weak While Inbound Flows Recover
Short Low Cost Trips Increase in Demand
Potential Development
Key Trends and Developments
Enit and Project "italia Come To You" Address Bric Countries
Legislative Environment: New Visas Regulation
Online Travel in Italy
Food and Wine Tourism Continues To Expand Despite Difficult Economic Situation
Rail Competes With Air Travel for Route Milan - Rome
Weekend Travel Increases in Popularity
Summary 1 Italy: SWOT
Demand Factors
Table 4 Leave Entitlement: Volume 2007-2012
Table 5 Holiday Takers by Age: % Breakdown 2007-2012
Table 6 Seasonality of Trips 2007-2012
Balance of Payments
Table 7 Balance of Tourism Payments: Value 2007-2012
Summary 2 Research Sources

About Euromonitor International

Euromonitor International is a world leading independent provider of business intelligence on industries, countries and consumers. Their business intelligence products include award-winning online information databases, market reports and business reference books. Founded in 1972, Euromonitor International is a privately owned company with offices in London, Chicago, Singapore, Shanghai and Vilnius. Euromonitor has a team of over 600 in-country analysts worldwide, giving them a unique capability to deliver high quality and reliable business information. View more research from Euromonitor International at

About Fast Market Research

Fast Market Research is an online aggregator and distributor of market research and business information. We represent the world's top research publishers and analysts and provide quick and easy access to the best competitive intelligence available.

For more information about these or related research reports, please visit our website at or call us at 1.800.844.8156.

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