2012-06-30 03:29:59 - New Consumer Goods research report from Euromonitor International is now available from Fast Market Research

Although homewares expanded by 1% in 2011, sales value was lower than in 2008. This was due to the economic slowdown and pessimistic consumer mood, which forced them to save money rather than purchase new items. Moreover, changes in consumer preferences during unpleasant economic situation encouraged them to buy cheaper products.

Euromonitor International's Homewares in Poland report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing

issues. Forecasts to 2016 illustrate how market demand is expected to evolve in the medium-term

Product coverage: Dining, Kitchen.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Full Report Details at
- www.fastmr.com/prod/405679_homewares_in_poland.aspx


Why buy this report?

* Get a detailed picture of the Homewares market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Report Table of Contents:

HOMEWARES IN POLAND
Euromonitor International
June 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Homewares by Category: Value 2006-2011
Table 2 Sales of Homewares by Category: % Value Growth 2006-2011
Table 3 Homewares by Type: % Value Breakdown 2009-2011
Table 4 Homewares Company Shares 2009-2011
Table 5 Homewares Brand Shares 2009-2011
Table 6 Sales of Homewares by Distribution Format: % Analysis 2006-2011
Table 7 Forecast Sales of Homewares by Category: Value 2011-2016
Table 8 Forecast Sales of Homewares by Category: % Value Growth 2011-2016
Gerlach SA in Home and Garden (poland)
Strategic Direction
Key Facts
Summary 1 Gerlach SA: Key Facts
Summary 2 Gerlach SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Gerlach SA: Competitive Position 2011
Executive Summary
Gardening Is the Driving Force in Home and Garden
Consumer Confidence Impacts Sales
Competitive and Fragmented Environment
Distribution Dominated by Home and Garden Specialist Retailers
Innovation Will Help To Recover and Stimulate Increase in Sales
Key Trends and Developments
Recovery of Polish Economy
Popularisation of Living Alone
Retailing Landscape
Gardening Versus Urbanisation
Tv, Internet and Magazines Impact Consumer Behaviour
Market Data
Table 9 Sales of Home and Garden by Category: Value 2006-2011
Table 10 Sales of Home and Garden by Category: % Value Growth 2006-2011
Table 11 Home and Garden Company Shares 2009-2011
Table 12 Home and Garden Brand Shares 2009-2011
Table 13 Sales of Home and Garden by Distribution Format: % Analysis 2006-2011
Table 14 Forecast Sales of Home and Garden by Category: Value 2011-2016
Table 15 Forecast Sales of Home and Garden by Category: % Value Growth 2011-2016
Sources
Summary 4 Research Sources

About Euromonitor International

Euromonitor International is a world leading independent provider of business intelligence on industries, countries and consumers. Their business intelligence products include award-winning online information databases, market reports and business reference books. Founded in 1972, Euromonitor International is a privately owned company with offices in London, Chicago, Singapore, Shanghai and Vilnius. Euromonitor has a team of over 600 in-country analysts worldwide, giving them a unique capability to deliver high quality and reliable business information. View more research from Euromonitor International at www.fastmr.com/catalog/publishers.aspx?pubid=1009

About Fast Market Research

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