2013-08-14 17:35:30 - Recently published research from Euromonitor International, "Alcoholic Drinks in China", is now available at Fast Market Research
Real GDP growth reached 7.8% in 2012, the lowest for the entire review period. Moreover, the global economic outlook remained uncertain since the outbreak of the financial crisis in 2008. These negative economic situations were unfavourable for the alcoholic drinks market in China, resulting in decelerating volume growth in 2012 compared to the previous year. However, grape wine still maintained double-digit volume growth in 2012, thanks to a small base and its health benefits.
Euromonitor International's Alcoholic Drinks in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands
and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.
Full Report Details at
Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get this Report
* Get a detailed picture of the Alcoholic Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Partial Table of Contents:
ALCOHOLIC DRINKS IN CHINA
LIST OF CONTENTS AND TABLES
Decelerating Local Economy Leads To A Slowdown of the Alcoholic Drinks Market
Publication of How Public Funds Are Used To Buy High-end Local Spirits Severely Affects the Market
Leading Players Further Concentrate in This Fragmented Market
Small Independent Grocers and Supermarkets Lead in Distribution
Steady Growth Expected for the Forecast Period
Key Trends and Developments
Unfavourable Economy Dampens the Overall Alcoholic Drinks Market
Publication of Public Funds Spent on Wining and Dining Impacts High-end Alcoholic Drinks
Upgraded Drink-driving Law Changes Drinking Behaviour
Key New Product Launches
Summary 1 Key New Product Developments 2012
Merger and Acquisition Activities
Summary 2 Merger and Acquisition Activity 2011-2012
Summary 3 Speculated Merger and Acquisition Activity 2012-2013
Territory Key Trends and Developments
North and Northeast China
Table 1 Number of On-trade Establishments by Type 2007-2012
Taxation and Duty Levies
Summary 4 Taxation and Duty Levies on Alcoholic Drinks 2012
Table 2 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Categories 2012
Table 3 Selling Margin of a Typical Beer Brand in Retail Channel that uses Wholesalers 2012
Table 4 Selling Margin of a Typical Beer Brand in Retail Channel that does not use Wholesalers 2012
Table 5 Selling Margin of a Typical Wine Brand in Retail Channel that uses Wholesalers 2012
Table 6 Selling Margin of a Typical Wine Brand in Retail Channel that Does Not Use Wholesalers 2012
Table 7 Retail Consumer Expenditure on Alcoholic Drinks 2007-2012
Table 8 Sales of Alcoholic Drinks by Category: Total Volume 2007-2012
Table 9 Sales of Alcoholic Drinks by Category: Total Value 2007-2012
Table 10 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2007-2012
Table 11 Sales of Alcoholic Drinks by Category: % Total Value Growth 2007-2012
Table 12 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: Volume 2012
Table 13 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: Value 2012
Table 14 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: % Volume 2012
Table 15 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: % Value 2012
Table 16 Sales of Alcoholic Drinks by Region: Total Volume 2007-2012
Table 17 Sales of Alcoholic Drinks by Region: Total Value 2007-2012
Table 18 Sales of Alcoholic Drinks by Region: % Total Volume Growth 2007-2012
Table 19 Sales of Alcoholic Drinks by Region: % Total Value Growth 2007-2012
Table 20 GBO Company Shares of Alcoholic Drinks: % Total Volume 2008-2012
Table 21 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2007-2012
Table 22 Distribution of Alcoholic Drinks by Format by Category: % Off-trade Volume 2012
Table 23 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2012-2017
Full Table of Contents is available at:
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