2012-10-26 14:24:43 - Recently published research from Euromonitor International, "Soft Drinks in Bulgaria", is now available at Fast Market Research

In Bulgaria the effect of the global economic crisis was felt less seriously in 2011, reversing the pattern seen in the previous two years as some growth was seen in almost all soft drinks categories. Bulgarians had limited their expenses on premium products but purchasing of such products started slowly growing again in 2011. As a whole, Bulgarians consider soft drinks a necessity; therefore, consumers only limited their expenditure on such products to some extent and did not cut them...

Euromonitor International's Soft Drinks in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies

the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2016 illustrate how the market is set to change.


Full Report Details at
- www.fastmr.com/prod/497860_soft_drinks_in_bulgaria.aspx


Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Fruit/Vegetable Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Soft Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Partial Table of Contents:

SOFT DRINKS IN BULGARIA
Euromonitor International
October 2012

LIST OF CONTENTS AND TABLES

Executive Summary
the Effects of the Crisis Are Weakening
Healthy and Modern Products Continue To Win Loyal Consumer Base
Concentration Strengthens Positions of Multinational Companies
Volume Sales Dominated by Off Trade, As on Trade Generates Value
Slower Volume Growth Expected in Forecast Period, But Constant Value Will Be Higher
Key Trends and Developments
Financial Crisis Did Not Affect Soft Drinks Sales in 2011
Soft Drinks Production To Become More Concentrated
Producers Differentiate Their On- and Off-trade Lines
Pet Packaging Continues To Dominate Whilst Glass Bottles Decline
Modern Retail Trade Takes Share From Traditional Channels
Market Data
Table 1 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2006-2011
Table 2 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2006-2011
Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2006-2011
Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2006-2011
Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2011
Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2011
Table 7 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2011
Table 8 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2011
Table 9 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2006-2011
Table 10 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2006-2011
Table 11 Off-trade Sales of Soft Drinks by Category: Value 2006-2011
Table 12 Off-trade Sales of Soft Drinks by Category: % Value Growth 2006-2011
Table 13 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2007-2011
Table 14 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2008-2011
Table 15 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2007-2011
Table 16 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2008-2011
Table 17 Company Shares of Off-trade Soft Drinks by Value 2007-2011
Table 18 Brand Shares of Off-trade Soft Drinks by Value 2008-2011
Table 19 Penetration of Private Label (as sold) by Category by Volume 2006-2011
Table 20 Penetration of Private Label by Category by Value 2006-2011
Table 21 Off-trade Sales of Soft Drinks by Category and Distribution Format: % Analysis 2011
Table 22 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2011-2016
Table 23 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2011-2016
Table 24 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2011-2016
Table 25 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2011-2016
Table 26 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2011-2016
Table 27 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2011-2016
Table 28 Forecast Off-trade Sales of Soft Drinks by Category: Value 2011-2016
Table 29 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2011-2016
Sources
Summary 1 Research Sources

Full Table of Contents is available at:
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