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The French Hot Drinks Market: What Consumers Drink and Why?

New report published by companiesandmarkets.com: France hot drinks market


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2014-03-24 03:32:01 - The French Hot Drinks Market: What Consumers Drink and Why? - a new market research report on companiesandmarkets.com

Market valuation reveals that Tea comprises less than a 10% value share in the French Hot Drinks market. This share is even lower than the Other Hot Drinks category, suggesting that Tea is yet to become popular in France.

Switching analysis reveals consumer loyalty is low for consumers of Hot Drinks in France. The three top retailers recorded a high number of end consumers, switching among retailers in the last six months.

Consumption frequency analysis reveals that the Kids andBabies, Tweens and Teens, and Early Young Adults age groups contain the most consumers of Other Hot Drinks. This indicates that parental influence is key in the consumption of Other Hot Drinks.

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Mike King
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