2012-10-09 23:53:47 - New Food market report from Euromonitor International: "Fast Food in Poland"

The 6% growth in sales of fast food indicates how successful 2011 was for the category. The largest increase of 9% in value sales was observed in chained outlets, thanks to the expansion of existing well-known brands as well as the appearance of new ones. Although other types of restaurants, such as full-service or cafes, have also introduced innovations and are developing, fast food is more competitive due to its lower prices which are much appreciated by customers.

Euromonitor International's Fast Food in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides foodservice sales, the number of outlets and the number of transactions by sector, allowing you to identify the

foodservice sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2016 illustrate how the market is set to change.


Full Report Details at
- www.fastmr.com/prod/467935_fast_food_in_poland.aspx


Product coverage: Asian Fast Food, Bakery Products Fast Food, Burger Fast Food, Chained Fast Food, Chicken Fast Food, Convenience Stores Fast Food, Fast Casual Dining, Fish Fast Food, Ice Cream Fast Food, Independent Fast Food, Latin American Fast Food, Middle Eastern Fast Food, Other Fast Food, Pizza Fast Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Fast Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Partial Table of Contents:

FAST FOOD IN POLAND
Euromonitor International
September 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Fast Food by Category: Units/Outlets 2006-2011
Table 2 Fast Food by Category: Number of Transactions 2006-2011
Table 3 Fast Food by Category: Foodservice Value 2006-2011
Table 4 Fast Food by Category: % Units/Outlets Growth 2006-2011
Table 5 Fast Food by Category: % Transaction Growth 2006-2011
Table 6 Fast Food by Category: % Foodservice Value Growth 2006-2011
Table 7 Sales of Bakery Products Fast Food by Type 2008-2011
Table 8 Global Brand Owner Shares of Chained Fast Food 2007-2011
Table 9 Brand Shares of Chained Fast Food 2008-2011
Table 10 Forecast Sales in Fast Food by Category: Units/Outlets 2011-2016
Table 11 Forecast Sales in Fast Food by Category: Number of Transactions 2011-2016
Table 12 Forecast Sales in Fast Food by Category: Foodservice Value 2011-2016
Table 13 Forecast Sales in Fast Food by Category: % Units/Outlets Growth 2011-2016
Table 14 Forecast Sales in Fast Food by Category: % Transaction Growth 2011-2016
Table 15 Forecast Sales in Fast Food by Category: % Foodservice Value Growth 2011-2016
Pkn Orlen SA in Consumer Foodservice (poland)
Strategic Direction
Key Facts
Summary 1 PKN Orlen SA: Key Facts
Summary 2 PKN Orlen SA: Operational Indicators
Company Background
Competitive Positioning
Summary 3 PKN Orlen SA: Competitive Position 2011
Telepizza Poland Sp Zoo in Consumer Foodservice (poland)
Strategic Direction
Key Facts
Summary 4 Telepizza Poland Sp zoo: Key Facts
Summary 5 Telepizza Poland Sp zoo: Operational Indicators
Company Background
Suppliers
Competitive Positioning
Summary 6 Telepizza Poland Sp zoo: Competitive Position 2011
Executive Summary
Recovery for the Foodservice Industry
Polish Foodservice Market Still Far From Saturation
An Increase in Consumer Loyalty Is Key To Success
Independent Outlets Continue To Dominate the Market
Consumer Foodservice Market Is Expected To Grow During the Forecast Period
Key Trends and Developments
Increasing Demand for Rapid Service Due To Hectic Lifestyles
Uefa Euro 2012 Tournament Brings Hope for Consumer Foodservice
Group Purchases Provide Opportunities for Consumer Foodservice
Unexploited Potential in Smaller Cities
Developing Foodservice Industry at Forecourts
Market Data
Table 16 Units, Transactions and Value Sales in Consumer Foodservice: 2006-2011
Table 17 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2006-2011
Table 18 Consumer Foodservice by Independent Vs Chained Outlets: Units/Outlets 2011
Table 19 Consumer Foodservice by Eat in Vs Takeaway 2011
Table 20 Consumer Foodservice by Food Vs Drinks Split 2011
Table 21 Sales in Consumer Foodservice by Location 2006-2011
Table 22 Leading Chained Consumer Foodservice Brands by Number of Units 2011
Table 23 Chained Consumer Foodservice Company Shares 2007-2011
Table 24 Chained Consumer Foodservice Brand Shares 2008-2011
Table 25 Forecast Units, Transactions and Value Sales in Consumer Foodservice: 2011-2016
Table 26 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2011-2016

Full Table of Contents is available at:
-- www.fastmr.com/catalog/product.aspx?productid=467935&dt=t

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