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Now Available: Unilever Group in Packaged Food (World)


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2014-02-21 20:57:47 - Recently published research from Euromonitor International, "Unilever Group in Packaged Food (World)", is now available at Fast Market Research

Unilever has been engaged in a process of brand rationalisation as it reduces its large portfolio of brands to focus on a handful including Magnum and Knorr over secondary brands such as Skippy which it sold to Hormel in early 2013. In some cases however this has resulted in the loss of sales momentum such as in pasta sauces in Brazil. The company also continues to face declining sales in oils and fats in mature markets as consumers move back to butter from spreadable oils and fats.

Euromonitor International's Unilever Group in Packaged Food (World) Company Profile offers detailed strategic analysis of the company's business, examining its performance in the Packaged Food market. The report examines company shares by region and

sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Full Report Details at
- www.fastmr.com/prod/777020_unilever_group_in_packaged_food_world ..

Product coverage: Baby Food, Bakery, Canned/Preserved Food, Chilled Processed Food, Confectionery, Dairy, Dried Processed Food, Frozen Processed Food, Ice Cream, Impulse and Indulgence Products, Meal Replacement, Meal Solutions, Noodles, Nutrition/Staples, Oils and Fats, Pasta, Ready Meals, Sauces, Dressings and Condiments, Snack Bars, Soup, Spreads, Sweet and Savoury Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report

* Get a detailed picture of the Packaged Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Report Table of Contents:

Unilever Group in Packaged Food (World)
Euromonitor International
February 2014
Scope of the Report
Strategic Evaluation
Competitive Positioning
Market Assessment
Ice Cream Opportunities
Sauces, Dressings and Condiments O pportunities
Sauces, Dressings and Condiments Opportunities
Oils and Fats O pportunities
Oils and Fats Opportunities
Other P ackaged F ood O pportunities
Other Packaged Food Opportunities
Brand Strategy
Operations
Recommendations

About Euromonitor International

Euromonitor International is a world leading independent provider of business intelligence on industries, countries and consumers. Their business intelligence products include award-winning online information databases, market reports and business reference books. Founded in 1972, Euromonitor International is a privately owned company with offices in London, Chicago, Singapore, Shanghai and Vilnius. Euromonitor has a team of over 600 in-country analysts worldwide, giving them a unique capability to deliver high quality and reliable business information. View more research from Euromonitor International at www.fastmr.com/catalog/publishers.aspx?pubid=1009

About Fast Market Research

Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.

For more information about these or related research reports, please visit our website at www.fastmr.com or call us at 1.800.844.8156.


Author:
Bill Thompson
e-mail
Web: www.fastmr.com
Phone: 18008448156

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