2014-02-10 00:01:01 - Poland Insurance Report Q1 2014 - a new market research report on companiesandmarkets.com
Poland remains the key market in Central and Eastern Europe. Both of the major segments are substantial by most yardsticks. The market is open to major foreign companies, whose interest in the opportunities has been growing over the last year or so.
As of late 2013, it remains obvious that Poland is, with the possible exception of the Czech Republic, the largest market in Central and Eastern Europe and one which is too large to ignore.
The latest data and comments from the leading insurance companies suggest that the boom in sales of single-premium insurance products to individuals through the bancassurance channel has gone into reverse.
Nevertheless, demand for other products remains resilient. There is every chance that life insurance´s role as a
conduit for organised savings will continue to grow through the forecast period.
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