2012-05-31 14:41:07 - Portable Media Players in India - Market Report - a new market research report on companiesandmarkets.com

Mobile phones today incorporate FM radio, radio recorders and increased memory in which numerous songs can be stored. This is making the use of a separate portable MP3 player redundant as almost everybody in urban areas possesses a mobile phone.

Apple India is the leader with around 955,000 units sold in 2010. This is because Apple enjoys a first-mover advantage in new-age portable media players. It was the first to launch portable MP3 players in India and people still associate iPod as being synonymous with portable MP3 players.

In terms of number of units sold, portable media players are expected to register an 11% CAGR in the forecast period. This is a significantly better performance than the negative -9% CAGR recorded in

 

 

the review period. This is because before the review period the unit prices of portable MP3 players were so high that sales started from a very low base and so it took time to compensate the decline in other portable media players.

Portable media players were also only introduced in 2004 and so this category was growing from a small base, but the decline in other media players was very sharp because of the presence of FM radio on mobile phones. However, by 2010 the decline in other portable media players was compensated for by growth in portable MP3 and multimedia players. E-readers have also been introduced to the market so that portable media players is expected to witness a strong double-digit growth rate in the forecast period.

Report scope

The Portable Media Players in India report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Analogue Camcorders , Analogue Cameras , Digital Camcorders, Digital Cameras, E-Readers, Feature Phones, HD Camcorders, Other Portable Media Players, Portable MP3 Players, Portable Multimedia Players, Smartphones.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Portable Media Players market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market´s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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