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Portugal Telecommunications Report Q1 2014

Portugal Telecommunications Market: New market information published


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2014-02-10 02:57:02 - Portugal Telecommunications Report Q1 2014 - a new market research report on companiesandmarkets.com

Operators continue to struggle with the dual pressures of economic weakness limiting subscriber spending as well as market maturity in the mobile sector. The former is a pressure for fixed services also, with operators facing difficulties in encouraging subscribers to upgrade to more expensive services. Data show declines across all segments of the market as Portuguese consumers look to keep their costs down, while operators are expected to continue investing in faster technologies to cater to the demand for more data. Some signs of improvement in mobile ARPUs suggest there may be more opportunities for growth.

Key Data

- The addition of 85,000 mobile subscribers in Q313 did little to counter the sharp losses reported in the first half of the year,

 

 

but did lead to a small revision in our forecasts for 2014-2017.

- Handset 3G subscriptions have proved more robust, with demand driven by consumer appetite for smartphones. Active voice and data subscriptions continue to rise, reaching 3.743mn at the end of Q313.

• Broadband subscriptions grew in Q313, in line with our expectations.

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