Bags and Luggage in Italy: New research report available at Fast Market Research

2013-02-01 18:00:47 - New Consumer Goods market report from Euromonitor International: "Bags and Luggage in Italy"

Companies are investing more in advertising campaigns to try to retain market shares. Most of the time testimonials are used to get customers' attention and define the essence of the brand. In 2012, Tod's, the Italian premium brand for shoes, handbags and accessories, chose Anne Hathaway as the company's spokesperson in its advertising campaigns. Mid-range brands also invest significant resources

in testimonials to enhance their brand images. For example, Carpisa designated Tania Cagnotto, the...

Euromonitor International's Bags and Luggagein Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.


Full Report Details at
- www.fastmr.com/prod/532292_bags_and_luggage_in_italy.aspx


Product coverage: Business Bags, Everyday Bags, Luggage, Other Small Bags, Wallets and Coin Pouches.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Bags and Luggage market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Report Table of Contents:

BAGS AND LUGGAGE IN ITALY
Euromonitor International
January 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Bags and Luggage by Category: Volume 2007-2012
Table 2 Sales of Bags and Luggage by Category: Value 2007-2012
Table 3 Sales of Bags and Luggage by Category: % Volume Growth 2007-2012
Table 4 Sales of Bags and Luggage by Category: % Value Growth 2007-2012
Table 5 Sales of Handbags by Type: % Value Breakdown 2008-2012
Table 6 Sales of Luggage by Type: % Value Breakdown 2008-2012
Table 7 Bags and Luggage Company Shares 2007-2011
Table 8 Bags and Luggage Brand Shares 2008-2011
Table 9 Sales of Bags and Luggage by Distribution Format 2007-2012
Table 10 Forecast Sales of Bags and Luggage by Category: Volume 2012-2017
Table 11 Forecast Sales of Bags and Luggage by Category: Value 2012-2017
Table 12 Forecast Sales of Bags and Luggage by Category: % Volume Growth 2012-2017
Table 13 Forecast Sales of Bags and Luggage by Category: % Value Growth 2012-2017
Gucci SpA in Personal Accessories (italy)
Strategic Direction
Key Facts
Summary 1 Gucci SpA: Key Facts
Summary 2 Gucci SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Gucci SpA: Competitive Position 2011
Executive Summary
Severe Economic Downturn Slows Growth in 2012
Wallets and Coin Pouches Show Surprisingly Strong Growth
Intense Competition Defines Highly Fragmented Sector
Specialist Retailers Dominate, But Slowly Lose Ground
Difficult Times To Continue As the Italian Economy Faces Sluggish Recovery
Key Trends and Developments
Leading Players Nurture Portfolio of Overlying Brands
Deep Recession Makes Itself Felt in Emerging Product Trends
Other Retail Options Slowly Gain Ground on Specialist Retailers
the Deep Economic Downturn Continues To Affect Performance
Market Data
Table 14 Sales of Personal Accessories by Category: Volume 2007-2012
Table 15 Sales of Personal Accessories by Category: Value 2007-2012
Table 16 Sales of Personal Accessories by Category: % Volume Growth 2007-2012
Table 17 Sales of Personal Accessories by Category: % Value Growth 2007-2012
Table 18 Personal Accessories Company Shares 2007-2011
Table 19 Personal Accessories Brand Shares 2008-2011
Table 20 Sales of Personal Accessories by Distribution Format 2007-2012
Table 21 Forecast Sales of Personal Accessories by Category: Volume 2012-2017
Table 22 Forecast Sales of Personal Accessories by Category: Value 2012-2017
Table 23 Forecast Sales of Personal Accessories by Category: % Volume Growth 2012-2017
Table 24 Forecast Sales of Personal Accessories by Category: % Value Growth 2012-2017
Definitions
Sources
Summary 4 Research Sources

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