Free Submission Public Relations & NewsPR-inside.com
Home
Deutsch English

Finance
Mobile Value Added Services (MVAS): A Global Strategic Business Report

Proliferation of 3G and 4G services to aid growth in mobile value added services market


Print article Print article
© companiesandmarkets.com

companiesandmarkets.com
companiesandmarkets.com
2014-04-16 06:25:03 - Mobile Value Added Services (MVAS): A Global Strategic Business Report - a new market research report on companiesandmarkets.com

Global market for Mobile Value Added Services (MVAS) is projected to reach US$690 billion by 2018, driven by increasing smartphone penetration, proliferation of 3G and 4G services, growing popularity of mobile Internet, and rising customer spending on telecom services.

Mobile phones have transcended their basic function of providing voice communication to become a multimedia device that complements users´ personality and attitude. Mobile communication subscribers in addition to voice communication are increasingly subscribing to personalized services such as MMS, unified messaging, voicemail, caller ring back tones (CRBT), push-to-talk, news alerts, etc. This change in consumer behaviour has opened a world of opportunities beyond basic voice services. Poised to benefit are advanced MVAS including mobile internet browsing, mobile games, mobile social networking, mobile

 

 

music, mobile payments, mobile wallet, mobile learning, and mobile Location-Based-Services (LBS).

Proliferation of 3G and evolution of 4G networks, growing adoption of smartphones featuring multimedia capabilities, and rising subscriptions for mobile broadband, have opened up a range of possibilities for MVAS. MVAS value chain is rapidly evolving with content and application developers focussing on providing customized content and dedicated mobile applications. The emergence of open distribution platforms including Google´s Android and Apple´s App Store especially has set the stage for development of mobile apps. The growing dominance of application based services is compelling mobile service providers to develop separate platforms that allow users to download mobile applications over their 2G/3G networks. The MVAS market is also witnessing increased demand for utility based services such as M-health, M- governance, M-education, M-commerce, M- agriculture, and M-Law.

Click for report details: www.companiesandmarkets.com/Market/Telecommunications/Market-Res ..

Browse all Telecommunications Market Research Reports www.companiesandmarkets.com/Market/Telecommunications/Market-Res ..

Browse all Telecommunications Company Profile Reports www.companiesandmarkets.com/Market/Telecommunications/Company-Pr ..

Browse all Latest Market Research Reports www.companiesandmarkets.com/Market/All/Market-Research?aCode=f3f ..

About Us
Companiesandmarkets.com is a leading online business information aggregator with over 300,000 market reports and company profiles available to our clients. Our extensive range of reports are sourced from the leading publishers of business information and provide clients with the widest range of information available. In terms of company profiles, Companiesandmarkets.com’s online database allows clients access to market and corporate information to over 100,000 different companies. We provide clients with a fully indexed database of information where clients can find specific market reports on their niche industry sectors of interest.


Author:
Mike King
e-mail
Web: www.companiesandmarkets.com
Phone: London: +44 (0) 203 086 8600

Disclaimer: If you have any questions regarding information in these press releases please contact the company added in the press release. Please do not contact pr-inside. We will not be able to assist you. PR-inside disclaims contents contained in this release.
Latest News
Read the Latest News
www.newsenvoy.com

 


Terms & Conditions | Privacy | About us | Contact PR-inside.com