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Recent Study: Contact Lenses in Turkey


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2014-03-05 14:07:30 - New Healthcare research report from Euromonitor International is now available from Fast Market Research

The value growth rate for contact lenses in Turkey was faster than in the previous year due to the increasing concerns about health. Ciba Vision (Novartis), the Ministry of Health and the Turkish Ophthalmology Society have undertaken a project to raise the general awareness of contact lenses throughout Turkey and therefore also to increase sales of contact lenses in the country. As direct substitutes for each other, spectacles and contact lenses compete for consumer spending in vision...

Euromonitor International's Contact Lenses in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2009-2013), allowing you to identify the sectors driving growth. It identifies the leading companies,

the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

Full Report Details at
- www.fastmr.com/prod/776264_contact_lenses_in_turkey.aspx

Product coverage: Daily Disposable Lenses, Extended Wear Lenses, Traditional Lenses, Weekly/Monthly Disposable Lenses.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report

* Get a detailed picture of the Contact Lenses market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Report Table of Contents:

CONTACT LENSES IN TURKEY
Euromonitor International
February 2014

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Contact Lens Solution: Value and Growth 2008-2013
Table 2 Contact Lenses by Type: % Value Analysis 2008-2013
Table 3 Sales of Contact Lenses by Category: Volume 2008-2013
Table 4 Sales of Contact Lenses by Category: Value 2008-2013
Table 5 Sales of Contact Lenses by Category: % Volume Growth 2008-2013
Table 6 Sales of Contact Lenses by Category: % Value Growth 2008-2013
Table 7 NBO Company Shares of Contact Lenses: % Value 2008-2012
Table 8 LBN Brand Shares of Contact Lenses: % Value 2009-2012
Table 9 Distribution of Contact Lenses by Format: % Value 2008-2013
Table 10 Forecast Sales of Contact Lenses by Category: Volume 2013-2018
Table 11 Forecast Sales of Contact Lenses by Category: Value 2013-2018
Table 12 Forecast Sales of Contact Lenses by Category: % Volume Growth 2013-2018
Table 13 Forecast Sales of Contact Lenses by Category: % Value Growth 2013-2018
Executive Summary
Usage of Eyewear Increases Among the Turkish Population
Spectacles and Contact Lenses As Direct Substitutes for Each Other
Spectacles Is More Fragmented Than Contact Lenses
Internet Retailing Is Expected To Decrease for Prescribed Eyewear
Positive Outlook for Eyewear
Key Trends and Developments
Favourable Economic Conditions and Demographic Trends Benefit Eyewear
Increased Myopia Rates Benefit Eyewear
Optical Shops Account for the Majority of Sales
Eye Health Coverage Benefits Eyewear in Turkey
Market Data
Table 14 Sales of Eyewear by Category: Volume 2008-2013
Table 15 Sales of Eyewear by Category: Value 2008-2013
Table 16 Sales of Eyewear by Category: % Volume Growth 2008-2013
Table 17 Sales of Eyewear by Category: % Value Growth 2008-2013
Table 18 NBO Company Shares of Eyewear: % Value 2008-2012
Table 19 LBN Brand Shares of Eyewear: % Value 2009-2012
Table 20 Distribution of Eyewear by Format: % Value 2008-2013
Table 21 Forecast Sales of Eyewear by Category: Volume 2013-2018
Table 22 Forecast Sales of Eyewear by Category: Value 2013-2018
Table 23 Forecast Sales of Eyewear by Category: % Volume Growth 2013-2018
Table 24 Forecast Sales of Eyewear by Category: % Value Growth 2013-2018
Definitions
Sources
Summary 1 Research Sources

About Euromonitor International

Euromonitor International is a world leading independent provider of business intelligence on industries, countries and consumers. Their business intelligence products include award-winning online information databases, market reports and business reference books. Founded in 1972, Euromonitor International is a privately owned company with offices in London, Chicago, Singapore, Shanghai and Vilnius. Euromonitor has a team of over 600 in-country analysts worldwide, giving them a unique capability to deliver high quality and reliable business information. View more research from Euromonitor International at www.fastmr.com/catalog/publishers.aspx?pubid=1009

About Fast Market Research

Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.

For more information about these or related research reports, please visit our website at www.fastmr.com or call us at 1.800.844.8156.


Author:
Bill Thompson
e-mail
Web: www.fastmr.com
Phone: 18008448156

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