2013-02-01 01:44:22 -
Recently published research from Business Monitor International, "Ghana Food and Drink Report Q1 2013", is now available at Fast Market Research
We remain extremely optimistic about the performance of Ghana's economy in the coming years, on the back of domestic oil production. In line with this view, we expect per capita food and beverage consumption to grow strongly over our forecast period to 2017, boosted by rising incomes and wealth redistribution. However, the underdeveloped mass grocery (MGR) retail network will hamper faster uptake of premium goods, with the sector yet to attract foreign investment.
Headline Industry Data
* 2013 per capita food consumption (local currency) = +2.5%; forecast compound annual growth rate (CAGR) to 2017 = +11.16%.
* 2013 beer volume sales = +8.0%; forecast CAGR to 2017 = +8.40%.
* 2013 carbonated drinks volume sales = +8.0%; forecast CAGR to 2017
= +9.40%.
Full Report Details at
-
www.fastmr.com/prod/529346_ghana_food_and_drink_report_q1_2013.a ..
Key Industry Trends
Coca-Cola to Continue Emerging Markets Push: In September 2012, US soft drinks major The Coca- Cola Company was reported by Ghana Web as stating that it will continue investing in emerging markets and strive to build sustainable societies in these countries as part of its corporate social responsibility initiative. The company is particularly interested in pursuing opportunities for growth in African countries such as Ghana, where it said it will continue to develop products that meet local demand.
Guinness Ghana Breweries Ltd Launches New Product: In December 2012, Guinness Ghana Breweries Ltd (GGBL) introduced a new product on the market. The home-grown beer, Ruut Extra Premium Beer, is reportedly Ghana's first beer made out of cassava, which is widely grown in the country. According to the GGBL's statement quoted by the local press, 'Ruut Extra Premium Beer has been developed specifically to satisfy Ghanaian men looking for a premium local beer'. The project also supports the local market and economy, given that all ingredients are locally sourced.
Key Risks to Forecasts
Upside Inflation Risks: In addition to the possibility that the Ghana Statistical Service (GSS) may update its methodology in 2013, which could push up inflation figures, there are further risks to inflation in 2013. We note that the current account deficit remains wide, in spite of the new oil revenues, with attendant downside pressure on the cedi and upside pressure on inflation. The fiscal balance is also a concern, with negative implications for the currency, again posing upside risk to inflation. Furthermore, there is a significant chance that this will widen in the run-up to the December 2012 elections.
Report Table of Contents:
SWOT Analysis
- Ghana Food Industry SWOT
- Ghana Drink Industry SWOT
- Ghana Mass Grocery Retail Industry SWOT
Business Environment
- BMI's Core Global Industry Views
- Table: Core Views
- Sub-Saharan Africa Food & Drink Ratings
- Table: Sub-Saharan Africa Q113 Food & Drink Risk/Reward Ratings
- Macroeconomic Outlook
- Table: Ghana - GDP By Expenditure, Current Prices Breakdown
Industry Forecast Scenario
- Consumer Outlook
- Food
- Food Consumption
- Table: Food Consumption Indicators - Historical Data & Forecasts
- Fish
- Table: Fish Volume Sales, Production & Trade - Historical Data & Forecasts
- Drink
- Alcoholic Drinks
- Beer
- Table: Beer Volume/Value Sales - Historical Data & Forecasts
- Soft Drinks
- Carbonates
- Table: Carbonated Soft Drink Value/Volume Sales - Historical Data & Forecasts
- Bottled Water
- Table: Bottled Water Value/Volume Sales - Historical Data & Forecasts
- Mass Grocery Retail
- Table: Mass Grocery Indicators - Historical Data & Forecasts
- Trade
- Table: Trade Indicators - Historical Data & Forecasts
Food
- Key Industry Trends And Developments
- Olam's Africa Acquisition Complements Diversification Push
- Market Overview
- Food Processing
- Agriculture
Drink
- Key Industry Trends And Developments
- Coca-Cola to Continue Emerging Markets Push
- Guinness Ghana Breweries Ltd Launches New Product
- SABMiller Opens New Ghana Plant For Economy Chibuku Brand
- Market Overview
- Beer
- Soft Drinks
- Hot Drinks
Mass Grocery Retail
- Key Industry Trends And Developments
- Organised Retail Investment Not Forthcoming
- Market Overview
Competitive Landscape
- Table: Key Players in Ghana's Food & Drink Sector
Company Monitor
- Food
- Fan Milk
- Drink
- Guinness Ghana Breweries Limited (Diageo)
- Accra Brewery Limited (SABMiller)
- Mass Grocery Retail
- Shoprite
Country Snapshot
- Table: Ghana's Population By Age Group, 1990-2020 ('000)
- Table: Ghana's Population By Age Group, 1990-2020 (% of total)
- Table: Ghana's Key Population Ratios, 1990-2020
- Table: Ghana's Rural and Urban Population, 1990-2020
Risk/Reward Ratings Methodology
- Table: Rewards
- Table: Risks
- Weighting
- Table: Weighting
BMI Food & Drink Industry Glossary
- Food & Drink
- Mass Grocery Retail
BMI Food & Drink Forecasting & Sourcing
- How We Generate Our Industry Forecasts
- Sourcing
About Business Monitor International
Business Monitor International (BMI) offers a comprehensive range of products and services designed to help senior executives, analysts and researchers assess and better manage operating risks, and exploit business opportunities, across 175 markets. BMI offers three main areas of expertise: Country Risk BMI's country risk and macroeconomic forecast portfolio includes weekly financial market reports, monthly regional Monitors, and in-depth quarterly Business Forecast Reports. Industry Analysis BMI covers a total of 17 industry verticals through a portfolio of services, including in-depth quarterly Country Forecast Reports. View more research from Business Monitor International at
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About Fast Market Research
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