2013-09-12 09:03:23 - Recently published research from Euromonitor International, "Bleach in South Africa", is now available at Fast Market Research
Bleach has a wide appeal among all income groups in South Africa and is particularly popular among low-income consumers due to its low price and wide range of applications. This widespread popularity supported strong sales of over 41 million litres in 2012. A growing focus on hygiene continued to support growth in bleach at the end of the review period, with volume sales rising by 2% in 2012 over the previous year. This was linked to increasingly overcrowded cities and urban homes and a growing...
Euromonitor International's Bleach in South Africa market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you
to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.
Full Report Details at
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get this Report
* Get a detailed picture of the Bleach market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Report Table of Contents:
BLEACH IN SOUTH AFRICA
LIST OF CONTENTS AND TABLES
Table 1 Sales of Bleach: Value 2007-2012
Table 2 Sales of Bleach: % Value Growth 2007-2012
Table 3 Bleach Company Shares 2008-2012
Table 4 Bleach Brand Shares 2009-2012
Table 5 Forecast Sales of Bleach: Value 2012-2017
Table 6 Forecast Sales of Bleach: % Value Growth 2012-2017
Review Period Growth Fuelled by Focus on Hygiene But Hindered by Economy
Cost-conscious Consumers Attracted by Price Promotions and Multifunctional Products
Multinationals Dominate But Face A Growing Challenge From Private Label
Supermarkets Continues To Dominate Sales
Steady Growth To Continue Over Forecast Period
Key Trends and Developments
Economic Factors Continue To Constrain Value Sales Growth
Pollution and Overcrowded Cities Fuel A Stronger Focus on Cleanliness
Multinationals Face Growing Challenge From Private Label and Domestic Player Tiger Brands in Many Areas
Heavy Income Disparity Shapes Different Income Groups' Demands
Table 7 Households 2007-2012
Table 8 Sales of Home Care by Category: Value 2007-2012
Table 9 Sales of Home Care by Category: % Value Growth 2007-2012
Table 10 Home Care Company Shares 2008-2012
Table 11 Home Care Brand Shares 2009-2012
Table 12 Penetration of Private Label by Category 2007-2012
Table 13 Sales of Home Care by Distribution Format: % Analysis 2007-2012
Table 14 Sales of Home Care by Category and Distribution Format: % Analysis 2012
Table 15 Forecast Sales of Home Care by Category: Value 2012-2017
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2012-2017
Summary 1 Research Sources
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