2013-03-29 09:37:50 - Recently published research from Euromonitor International, "Direct Selling in Finland", is now available at Fast Market Research
Direct selling grew by 2% in current value terms in 2012 to reach sales of EUR151 million. This growth stemmed from higher prices as well as increased marketing efforts to boost sales. In addition, direct selling appeared to show a certain level of resilience to internet retailing, which has been growing rapidly. The channel benefited from direct contact with consumers as well as organised sales events. Nonetheless, some direct sellers also took advantage of the growth online and operated their...
Euromonitor International's Direct Selling in Finland report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing
and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.
Full Report Details at
Product coverage: Apparel Direct Selling, Beauty and Personal Care Direct Selling, Consumer Appliances Direct Selling, Consumer Electronics and Video Games Hardware Direct Selling, Consumer Healthcare Direct Selling, Food and Drink Direct Selling, Furniture and Homewares Direct Selling, Home Care Direct Selling, Home Improvement and Gardening Direct Selling, Media Products Direct Selling, Other Direct Selling, Toys and Games Direct Selling.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Direct Selling market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Partial Table of Contents:
DIRECT SELLING IN FINLAND
LIST OF CONTENTS AND TABLES
Table 1 Direct Selling Agents 2010-2012
Table 2 Direct Selling by Channel: Value 2007-2012
Table 3 Direct Selling by Channel: % Value Growth 2007-2012
Table 4 Direct Selling Company Shares: % Value 2008-2012
Table 5 Direct Selling Brand Shares: % Value 2009-2012
Table 6 Direct Selling Forecasts by Channel: Value 2012-2017
Table 7 Direct Selling Forecasts by Channel: % Value Growth 2012-2017
Avon Cosmetics Finland Oy in Retailing (finland)
Summary 1 Avon Cosmetics Finland Oy: Key Facts
Summary 2 Avon Cosmetics Finland Oy: Operational Indicators
Summary 3 Avon Cosmetics Finland Oy: Competitive Position 2012
Positive Growth Despite Economic Challenges
Finnish Retailers Jump on the Internet Retailing Bandwagon
Hypermarkets Drive Grocery Retail Sales Towards the Level of Non-grocery Sales
Effects of Longer Opening Hours Clearly Visible
Positive Growth in Sight
Key Trends and Developments
Internet Retailing Conquering the Market
Government Regulation: Longer Shopping Hours and More Freedom for Online Chemists
Private Label Expands and Sophisticated Products Find Success
Consumer Patterns Also Dependent on Demographic Changes
Loyalty Programmes Going Strong in Finland
Table 8 Employment in Retailing 2007-2012
Table 9 Sales in Retailing by Channel: Value 2007-2012
Table 10 Sales in Retailing by Channel: % Value Growth 2007-2012
Table 11 Sales in Store-Based Retailing by Channel: Value 2007-2012
Table 12 Store-Based Retailing Outlets by Channel: Units 2007-2012
Table 13 Sales in Store-Based Retailing by Channel: % Value Growth 2007-2012
Table 14 Store-Based Retailing Outlets by Channel: % Unit Growth 2007-2012
Table 15 Sales in Non-store Retailing by Channel: Value 2007-2012
Table 16 Sales in Non-store Retailing by Channel: % Value Growth 2007-2012
Table 17 Sales in Retailing by Grocery vs Non-Grocery: 2007-2012
Table 18 Sales in Non-Grocery Retailers by Channel: Value 2007-2012
Table 19 Non-Grocery Retailers Outlets by Channel: Units 2007-2012
Table 20 Sales in Non-Grocery Retailers by Channel: % Value Growth 2007-2012
Table 21 Non-Grocery Retailers Outlets by Channel: % Unit Growth 2007-2012
Table 22 Retailing Company Shares: % Value 2008-2012
Table 23 Retailing Brand Shares: % Value 2009-2012
Table 24 Store-Based Retailing Company Shares: % Value 2008-2012
Table 25 Store-Based Retailing Brand Shares: % Value 2009-2012
Table 26 Store-Based Retailing Brand Shares: Outlets 2009-2012
Table 27 Non-store Retailing Company Shares: % Value 2008-2012
Table 28 Non-store Retailing Brand Shares: % Value 2009-2012
Table 29 Non-Grocery Retailers Company Shares: % Value 2008-2012
Table 30 Non-Grocery Retailers Brand Shares: % Value 2009-2012
Table 31 Non-Grocery Retailers Brand Shares: Outlets 2009-2012
Table 32 Forecast Sales in Retailing by Channel: Value 2012-2017
Full Table of Contents is available at:
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