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Recently released market study: Parents-in-Waiting: Global Perinatal Market Trends

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2013-12-17 15:24:06 - Recently published research from Euromonitor International, "Parents-in-Waiting: Global Perinatal Market Trends", is now available at Fast Market Research

Despite low birth rates and economic pressures, pregnancy and childbirth are celebrated more than ever. From the moment of conception, routines and shopping habits change radically and a growing "bump" industry has emerged, spanning everything from prenatal health and wellbeing to maternity fashion, baby showers, nursery equipment and newborn consumables. This global study gives a unique insight into the perinatal market and the strategies used by marketers to hook new parents-to-be from the out...

Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, they draw on Euromonitor International's vast information resources to give top line insight across markets and within consumer segments. Written by some of our most experienced analysts, they are designed as provocations

for senior management to use in their own forum, allowing them to stand back and reflect on the behaviour and motivation driving global markets today and tomorrow

Full Report Details at
- ..

Product coverage:
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report
* Identify factors driving change now and in the future
* Understand motivation
* Forward-looking outlook
* Briefings and presentation should provoke lively discussion at senior level
* Take a step back from micro trends
* Get up to date estimates and comment
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Partial Table of Contents:

Euromonitor International
December 2013


Executive Summary
Demand Factors
Chart 1 Birth Trends Versus Income by Key Country 2012
Consumer Market Trends
Chart 2 Global Sales of Pregnancy and Birth-related Products 2012
Outlook and Opportunities
Summary 1 Growth Opportunities in the Market for Perinatal Products 2014
Demand Factors
Population Trends
Chart 3 Birth Rate in Key Countries 2012
Table 1 Number of Live Births by Key Country 2007/2012
Fertility Trends
Table 2 Average Age of Women at First Childbirth by Key Country 2002/2007/2012
Table 3 Fertility Rates by Key Country 2007-2012
the Cost Factor
Table 4 Average Annual Per Household Disposable Income in Key Markets 2007/2012
the Role of Maternity Benefits
Chart 4 Length of Maternity Leave by Key Country 2012
Child Care Provision
Chart 5 Percentage of Annual Income Spent on Child Care by Key Country 2010
Sources of Information
Summary 2 Fertility and Pregnancy Apps 2013
Health During Pregnancy
Chart 6 Observed Regional Trends in Health and Eating: Avoidance of Allergens While Pregnant 2013
Summary 3 Beneficial nutrients for pregnant and nursing women 2013
Fitness and Wellbeing
Celebrity Influence
Gifting Rituals
Consumer Market Trends
Birth Control
Table 5 Leading Markets for Emergency Contraception 2007-2012
Test Kits and Monitors
Vitamins and Dietary Supplements
Table 6 Global Sales of Selected Vitamins and Dietary Supplements 2007/2012
Table 7 Multivitamins Positioned for Pregnancy in Leading Markets 2007/2012
Healthy Eating
Table 8 Global Sales of Health Foods and Beverages 2008/2013
OTC Products
Table 9 Global Sales of Selected OTC Products 2007/2012
Alcohol-free Drinks
Table 10 Leading Markets for Non-alcoholic Beer 2007-2012
Personal Care Products
Maternity Products
Newborn Baby Items
Table 11 Leading Markets for Baby and Toddler Wear 2007/2012
First Stage Formula Milk
Table 12 Leading Markets for Standard Formula Milk 2008/2013
Consumables for Newborns
Table 13 Global Sales of Selected Baby Care Products 2007/2012
Key Market Trends
Table 14 China: Key Data 2007-2012
Table 15 China: Sales in Selected Markets 2007/2012
Table 16 France: Key Data 2007-2012
Table 17 France: Sales in Selected Markets 2007/2012
Table 18 Germany: Key Data 2007-2012
Table 19 Germany: Sales in Selected Markets 2007/2012
Table 20 India: Key Data 2007-2012
Table 21 India: Sales in Selected Markets 2007/2012
Table 22 Japan: Key Data 2007-2012
Table 23 Japan: Sales in Selected Markets 2007/2012
Table 24 Russia: Key Data 2007-2012
Table 25 Russia: Sales in Selected Markets 2007/2012
Table 26 UK: Key Data 2007-2012
Table 27 UK: Sales in Selected Markets 2007/2012
Table 28 US: Key Data 2007-2012
Summary 4 Selected Pregnancy Supplements on the US Market 2013
Table 29 US: Sales in Selected Markets 2007/2012
Future Outlook
Trends To Watch
Table 30 Forecast Birth Rates in Key Countries 2012-2017

Full Table of Contents is available at:

About Euromonitor International

Euromonitor International is a world leading independent provider of business intelligence on industries, countries and consumers. Their business intelligence products include award-winning online information databases, market reports and business reference books. Founded in 1972, Euromonitor International is a privately owned company with offices in London, Chicago, Singapore, Shanghai and Vilnius. Euromonitor has a team of over 600 in-country analysts worldwide, giving them a unique capability to deliver high quality and reliable business information. View more research from Euromonitor International at

About Fast Market Research

Fast Market Research is an online aggregator and distributor of market research and business information. We represent the world's top research publishers and analysts and provide quick and easy access to the best competitive intelligence available.

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