2013-03-14 10:07:22 - New Consumer Goods research report from Euromonitor International is now available from Fast Market Research

Category volume sales are being undermined by the use of bleach as a multi-purpose substitute for various surface care products, even multi-purpose ones. However, volume growth in 2012 remained positive. Value growth, meanwhile, continued to increase as these relatively high-priced products continued to be purchased by middle to high-income consumers willing and able to spend on high-quality home care products.

Euromonitor International's Surface Care in Tunisia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market -

be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.


Full Report Details at
- www.fastmr.com/prod/552501_surface_care_in_tunisia.aspx


Product coverage: Bathroom Cleaners, Descalers, Drain Openers, Floor Cleaners, Household Antiseptics/Disinfectants, Household Care Wipes and Floor Cleaning Systems, Kitchen Cleaners, Multi-Purpose Cleaners, Oven Cleaners, Scouring Agents, Window/Glass Cleaners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Surface Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Report Table of Contents:

SURFACE CARE IN TUNISIA
Euromonitor International
January 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Surface Care by Category: Value 2007-2012
Table 2 Sales of Surface Care by Category: % Value Growth 2007-2012
Table 3 Surface Care Company Shares 2008-2012
Table 4 Surface Care Brand Shares 2009-2012
Table 5 Forecast Sales of Surface Care by Category: Value 2012-2017
Table 6 Forecast Sales of Surface Care by Category: % Value Growth 2012-2017
Comptoir De Diffusion Et De Fabrication De Produits D'entretien (codifa) in Home Care (tunisia)
Strategic Direction
Key Facts
Summary 1 Comptoir de Diffusion et de Fabrication de Produits d'Entretien (CODIFA): Key Facts
Summary 2 Comptoir de Diffusion et de Fabrication de Produits d'Entretien (CODIFA): Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Comptoir de Diffusion et de Fabrication de Produits d'Entretien (CODIFA): Competitive Position 2012
Executive Summary
Libyan Civil War Impacts Tunisia's Largest Regional Export Market
Bleach A Key Product
Shift From Consumer Market Towards Institutional Sales
Independent Small Grocers Continues To Be the Dominant Distribution Channel
Market Anticipated A Stronger Forecast Period Performance
Market Indicators
Table 7 Households 2007-2012
Market Data
Table 8 Sales of Home Care Household Care by Category: Value 2007-2012
Table 9 Sales of Home Care Household Care by Category: % Value Growth 2007-2012
Table 10 Home Care Company Shares 2008-2012
Table 11 Home Care Brand Shares 2009-2012
Table 12 Penetration of Private Label by Category 2007-2012
Table 13 Sales of Home Care by Distribution Format: % Analysis 2007-2012
Table 14 Sales of Home Care by Category and Distribution Format: % Analysis 2012
Table 15 Forecast Sales of Home Care by Category: Value 2012-2017
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2012-2017
Definitions
Sources
Summary 4 Research Sources

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