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Report Published: "Irons in Brazil"


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2014-03-28 12:01:09 - New Consumer Goods market report from Euromonitor International: "Irons in Brazil"

Despite high household penetration (99% in 2013), irons experienced a good performance, increasing by 7% in volume terms and 10% in current value terms in 2013. The mass arrival of Chinese imports over the last few years boosted sales in the category, forcing local manufacturers to invest in more added-value products and in encouraging consumers to own more than one device. As in most categories in small appliances, sales of irons are concentrated around Christmas and Mother's Day (May).

Euromonitor International's Irons in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading

companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2018 illustrate how the market is set to change.

Full Report Details at
- www.fastmr.com/prod/784449_irons_in_brazil.aspx

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report

* Get a detailed picture of the Irons market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Partial Table of Contents:

IRONS IN BRAZIL
Euromonitor International
March 2014

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Irons: Volume 2008-2013
Table 2 Sales of Irons: Value 2008-2013
Table 3 Sales of Irons: % Volume Growth 2008-2013
Table 4 Sales of Irons: % Value Growth 2008-2013
Table 5 Sales of Irons by Format: % Volume 2008-2013
Table 6 NBO Company Shares of Irons: % Volume 2009-2013
Table 7 LBN Brand Shares of Irons: % Volume 2010-2013
Table 8 Forecast Sales of Irons: Volume 2013-2018
Table 9 Forecast Sales of Irons: Value 2013-2018
Table 10 Forecast Sales of Irons: % Volume Growth 2013-2018
Table 11 Forecast Sales of Irons: % Value Growth 2013-2018
Cesd Industria E Comercio De Eletrodomesticos Ltda in Consumer Appliances (brazil)
Strategic Direction
Key Facts
Summary 1 CESD Industria e Comercio de Eletrodomesticos Ltda: Key Facts
Summary 2 CESD Industria e Comercio de Eletrodomesticos Ltda: Operational Indicators
Company Background
Production
Summary 3 CESD Industria e Comercio de Eletrodomesticos Ltda: Production Statistics 2013
Competitive Positioning
Summary 4 CESD Industria e Comercio de Eletrodomesticos Ltda: Competitive Position 2013
Executive Summary
Tax Incentives Continue in Order To Maintain Sales
the Growing Importance of Design in Consumers' Product Choice
Internet Retailing Is Boosted by Higher Penetration of Internet Connections
the Rising Wages of Maids Directly Influence Sales of Consumer Appliances
Key Trends and Developments
New Tax Incentive Extensions To Avoid A Drop in Sales
the Rising Wages of Maids Directly Influence Sales of Consumer Appliances
Design As A Differentiating Point and Key Factor for Growth
the Growing Success of Internet Retailing
Market Indicators
Table 12 Household Penetration of Selected Total Stock Consumer Appliances by Category 2008-2013
Table 13 Replacement Cycles of Consumer Appliances by Category 2008-2013
Market Data
Table 14 Sales of Consumer Appliances by Category: Volume 2008-2013
Table 15 Sales of Consumer Appliances by Category: Value 2008-2013
Table 16 Sales of Consumer Appliances by Category: % Volume Growth 2008-2013
Table 17 Sales of Consumer Appliances by Category: % Value Growth 2008-2013
Table 18 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2008-2013
Table 19 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2008-2013
Table 20 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2008-2013
Table 21 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2008-2013
Table 22 Sales of Small Appliances by Category: Volume 2008-2013
Table 23 Sales of Small Appliances by Category: Value 2008-2013
Table 24 Sales of Small Appliances by Category: % Volume Growth 2008-2013
Table 25 Sales of Small Appliances by Category: % Value Growth 2008-2013
Table 26 NBO Company Shares of Major Appliances: % Volume 2009-2013
Table 27 LBN Brand Shares of Major Appliances: % Volume 2010-2013
Table 28 NBO Company Shares of Small Appliances: % Volume 2009-2013
Table 29 LBN Brand Shares of Small Appliances: % Volume 2010-2013

Full Table of Contents is available at:
-- www.fastmr.com/catalog/product.aspx?productid=784449&dt=t

About Euromonitor International

Euromonitor International is a world leading independent provider of business intelligence on industries, countries and consumers. Their business intelligence products include award-winning online information databases, market reports and business reference books. Founded in 1972, Euromonitor International is a privately owned company with offices in London, Chicago, Singapore, Shanghai and Vilnius. Euromonitor has a team of over 600 in-country analysts worldwide, giving them a unique capability to deliver high quality and reliable business information. View more research from Euromonitor International at www.fastmr.com/catalog/publishers.aspx?pubid=1009

About Fast Market Research

Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.

For more information about these or related research reports, please visit our website at www.fastmr.com or call us at 1.800.844.8156.


Author:
Bill Thompson
e-mail
Web: www.fastmr.com
Phone: 18008448156

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