2013-03-01 16:09:29 - Fast Market Research recommends "Small Kitchen Appliances (Non-Cooking) in Greece" from Euromonitor International, now available

Small kitchen appliances (non-cooking) is amongst the most crisis-resilient categories, as it represents low-ticket, necessity purchases of products with short replacement cycles. In fact, their relatively low price makes their replacement appealing to consumers. Consumers feel they must purchase such appliances on a regular basis regardless of whether their disposable incomes are increasing or decreasing. However, given the depth of the Greek recession, consumers are making do with what they...

Euromonitor International's Small Kitchen Appliances (Non-Cooking) in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers

strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2017 illustrate how the market is set to change.


Full Report Details at
- www.fastmr.com/prod/545121_small_kitchen_appliances_noncooking_i ..


Product coverage: Coffee Mills, Food and Meat Slicers, Kettles, Other Small Kitchen Appliances (Non-Cooking).

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Small Kitchen Appliances (Non-Cooking) market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Partial Table of Contents:

SMALL KITCHEN APPLIANCES (NON-COOKING) IN GREECE
Euromonitor International
February 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Small Kitchen Appliances (Non-cooking) by Category: Volume 2007-2012
Table 2 Sales of Small Kitchen Appliances (Non-cooking) by Category: Value 2007-2012
Table 3 Sales of Small Kitchen Appliances (Non-cooking) by Category: % Volume Growth 2007-2012
Table 4 Sales of Small Kitchen Appliances (Non-cooking) by Category: % Value Growth 2007-2012
Table 5 Company Shares of Small Kitchen Appliances (Non-cooking) 2008-2012
Table 6 Brand Shares of Small Kitchen Appliances (Non-cooking) 2009-2012
Table 7 Forecast Sales of Small Kitchen Appliances (Non-cooking) by Category: Volume 2012-2017
Table 8 Forecast Sales of Small Kitchen Appliances (Non-cooking) by Category: Value 2012-2017
Table 9 Forecast Sales of Small Kitchen Appliances (Non-cooking) by Category: % Volume Growth 2012-2017
Table 10 Forecast Sales of Small Kitchen Appliances (Non-cooking) by Category: % Value Growth 2012-2017
Benroubi SA in Consumer Appliances (greece)
Strategic Direction
Summary 1 Benroubi SA: Key Facts
Summary 2 Benroubi SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Benroubi SA: Competitive Position 2012
Bsh Ikiakes Siskeves Abe in Consumer Appliances (greece)
Strategic Direction
Summary 4 BSH Ikiakes Siskeves Abe: Key Facts
Company Background
Production
Competitive Positioning
Summary 5 BSH Ikiakes Siskeves Abe: Competitive Position 2012
De'longhi Kenwood Hellas SA in Consumer Appliances (greece)
Strategic Direction
Summary 6 De'Longhi Kenwood Hellas SA: Key Facts
Summary 7 De'Longhi Kenwood Hellas SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 8 De'Longhi Kenwood Hellas SA: Competitive Position 2012
Executive Summary
Recession and Shrinking Disposable Incomes Drain the Market
Small Appliances Fare Better Than Major, Free-standing Better Than Built-in
Consumers Opt for the Lowest Price, But Will Not Give Up on Brand Name and Trust
and Yet, Recession Favours Some Categories
Market Consolidation and Intense Price Wars
Key Trends and Developments
the Recession Leads To Unprecedented Changes in Consumer Behaviour
Consolidation and Numerous Shut Downs for Retailers Amidst Crisis
Entry-level Appliances Increase Their Penetration
Small Appliances Hold Much Better Than Large Ones
New EU Energy Label in Effect, Changes for Air Conditioners Expected
Market Indicators
Table 11 Household Penetration of Selected Total Stock Consumer Appliances by Category 2007-2012
Table 12 Replacement Cycles of Consumer Appliances by Category 2007-2012
Market Data
Table 13 Sales of Consumer Appliances by Category: Volume 2007-2012
Table 14 Sales of Consumer Appliances by Category: Value 2007-2012
Table 15 Sales of Consumer Appliances by Category: % Volume Growth 2007-2012
Table 16 Sales of Consumer Appliances by Category: % Value Growth 2007-2012
Table 17 Sales of Major Appliances by Category and by Built-in/Freestanding Split: Volume 2007-2012

Full Table of Contents is available at:
-- www.fastmr.com/catalog/product.aspx?productid=545121&dt=t

About Euromonitor International

Euromonitor International is a world leading independent provider of business intelligence on industries, countries and consumers. Their business intelligence products include award-winning online information databases, market reports and business reference books. Founded in 1972, Euromonitor International is a privately owned company with offices in London, Chicago, Singapore, Shanghai and Vilnius. Euromonitor has a team of over 600 in-country analysts worldwide, giving them a unique capability to deliver high quality and reliable business information. View more research from Euromonitor International at www.fastmr.com/catalog/publishers.aspx?pubid=1009

About Fast Market Research

Fast Market Research is an online aggregator and distributor of market research and business information. We represent the world's top research publishers and analysts and provide quick and easy access to the best competitive intelligence available.

For more information about these or related research reports, please visit our website at www.fastmr.com or call us at 1.800.844.8156.