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Spectacles in Turkey - New Market Report


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2014-03-30 04:22:05 - Recently published research from Euromonitor International, "Spectacles in Turkey", is now available at Fast Market Research

The current value growth rate in 2013 of 13% was faster than in the previous year. Sales of fashion spectacles, frames and sunglasses all benefited from growth in this category, thus driving demand for spectacles from designer brands. As young consumers buy spectacles for fashion purposes, they tend to spend less per unit but have more than one pair in order to mix and match with their outfits.

Euromonitor International's Spectacles in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2009-2013), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors

influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

Full Report Details at
- www.fastmr.com/prod/776265_spectacles_in_turkey.aspx

Product coverage: Readymade Reading Glasses, Spectacle Frames, Spectacle Lenses, Sunglasses.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report

* Get a detailed picture of the Spectacles market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Report Table of Contents:

SPECTACLES IN TURKEY
Euromonitor International
February 2014

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Spectacles by Category: Volume 2008-2013
Table 2 Sales of Spectacles by Category: Value 2008-2013
Table 3 Sales of Spectacles by Category: % Volume Growth 2008-2013
Table 4 Sales of Spectacles by Category: % Value Growth 2008-2013
Table 5 Sales of Spectacle Lenses by Type: % Value Breakdown 2008-2013
Table 6 NBO Company Shares of Spectacles: % Value 2008-2012
Table 7 LBN Brand Shares of Spectacles: % Value 2009-2012
Table 8 Distribution of Spectacles by Format: % Value 2008-2013
Table 9 Forecast Sales of Spectacles by Category: Volume 2013-2018
Table 10 Forecast Sales of Spectacles by Category: Value 2013-2018
Table 11 Forecast Sales of Spectacles by Category: % Volume Growth 2013-2018
Table 12 Forecast Sales of Spectacles by Category: % Value Growth 2013-2018
Merve Optik San Tic Ltd Sti in Eyewear (turkey)
Strategic Direction
Key Facts
Summary 1 Merve Optik San Tic Ltd Sti: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Merve Optik San Tic Ltd Sti: Competitive Position 2012
Sesa Group in Eyewear (turkey)
Strategic Direction
Key Facts
Summary 3 Sesa Group: Key Facts
Company Background
Production
Competitive Positioning
Summary 4 Sesa Group: Competitive Position 2012
Executive Summary
Usage of Eyewear Increases Among the Turkish Population
Spectacles and Contact Lenses As Direct Substitutes for Each Other
Spectacles Is More Fragmented Than Contact Lenses
Internet Retailing Is Expected To Decrease for Prescribed Eyewear
Positive Outlook for Eyewear
Key Trends and Developments
Favourable Economic Conditions and Demographic Trends Benefit Eyewear
Increased Myopia Rates Benefit Eyewear
Optical Shops Account for the Majority of Sales
Eye Health Coverage Benefits Eyewear in Turkey
Market Data
Table 13 Sales of Eyewear by Category: Volume 2008-2013
Table 14 Sales of Eyewear by Category: Value 2008-2013
Table 15 Sales of Eyewear by Category: % Volume Growth 2008-2013
Table 16 Sales of Eyewear by Category: % Value Growth 2008-2013
Table 17 NBO Company Shares of Eyewear: % Value 2008-2012
Table 18 LBN Brand Shares of Eyewear: % Value 2009-2012
Table 19 Distribution of Eyewear by Format: % Value 2008-2013
Table 20 Forecast Sales of Eyewear by Category: Volume 2013-2018
Table 21 Forecast Sales of Eyewear by Category: Value 2013-2018
Table 22 Forecast Sales of Eyewear by Category: % Volume Growth 2013-2018
Table 23 Forecast Sales of Eyewear by Category: % Value Growth 2013-2018
Definitions
Sources
Summary 5 Research Sources

About Euromonitor International

Euromonitor International is a world leading independent provider of business intelligence on industries, countries and consumers. Their business intelligence products include award-winning online information databases, market reports and business reference books. Founded in 1972, Euromonitor International is a privately owned company with offices in London, Chicago, Singapore, Shanghai and Vilnius. Euromonitor has a team of over 600 in-country analysts worldwide, giving them a unique capability to deliver high quality and reliable business information. View more research from Euromonitor International at www.fastmr.com/catalog/publishers.aspx?pubid=1009

About Fast Market Research

Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.

For more information about these or related research reports, please visit our website at www.fastmr.com or call us at 1.800.844.8156.


Author:
Bill Thompson
e-mail
Web: www.fastmr.com
Phone: 18008448156

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