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Surface Care in Dominican Republic - New Study Released

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2013-02-03 16:07:38 - Recently published research from Euromonitor International, "Surface Care in Dominican Republic", is now available at Fast Market Research

Informal retailers have negatively affected the surface care product market in the Dominican Republic, taking advantage of lower prices and a mobile platform that allows them to promote their products directly in low- and mid-income neighbourhoods. They offer mostly floor cleaners and multi-purpose cleaners which are bottled in PET plastic containers with no brand. Informal products are illegally mixed and bottled by chemists, and are sold alongside the popular bleach. Low-income and mid-income...

Euromonitor International's Surface Care in Dominican Republic market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies,

the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Full Report Details at
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Product coverage: Bathroom Cleaners, Descalers, Drain Openers, Floor Cleaners, Household Antiseptics/Disinfectants, Household Care Wipes and Floor Cleaning Systems, Kitchen Cleaners, Multi-Purpose Cleaners, Oven Cleaners, Scouring Agents, Window/Glass Cleaners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Surface Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Report Table of Contents:

Euromonitor International
January 2013


Competitive Landscape
Category Data
Table 1 Sales of Surface Care by Category: Value 2006-2011
Table 2 Sales of Surface Care by Category: % Value Growth 2006-2011
Table 3 Surface Care Company Shares 2007-2011
Table 4 Surface Care Brand Shares 2008-2011
Table 5 Forecast Sales of Surface Care by Category: Value 2011-2016
Table 6 Forecast Sales of Surface Care by Category: % Value Growth 2011-2016
Laboratorios Chemprod Cxa in Home Care (dominican Republic)
Strategic Direction
Key Facts
Summary 1 Laboratorios Chemprod CxA: Key Facts
Summary 2 Laboratorios Chemprod CxA: Operational Indicators
Company Background
Competitive Positioning
Summary 3 Laboratorios Chemprod CxA: Competitive Position 2011
Executive Summary
Home Care Shows Mature Consumption Patterns in 2011
Prices Remain Static in Order To Drive Demand
Local Brands Do Not Have the Marketing Support of Their International Competitors
Mobile Distributors Present An Innovative Way To Sell Home Care Products
Over the Forecast Period the Home Care Market Is Expected To Develop and Maintain Consistently Strong Consumption Behaviour
Market Indicators
Table 7 Households 2006-2011
Market Data
Table 8 Sales of Home Care by Category: Value 2006-2011
Table 9 Sales of Home Care by Category: % Value Growth 2006-2011
Table 10 Home Care Company Shares 2007-2011
Table 11 Home Care Brand Shares 2008-2011
Table 12 Penetration of Private Label by Category 2006-2011
Table 13 Sales of Home Care by Distribution Format: % Analysis 2006-2011
Table 14 Sales of Home Care by Category and Distribution Format: % Analysis 2011
Table 15 Forecast Sales of Home Care by Category: Value 2011-2016
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2011-2016
Summary 4 Research Sources

About Euromonitor International

Euromonitor International is a world leading independent provider of business intelligence on industries, countries and consumers. Their business intelligence products include award-winning online information databases, market reports and business reference books. Founded in 1972, Euromonitor International is a privately owned company with offices in London, Chicago, Singapore, Shanghai and Vilnius. Euromonitor has a team of over 600 in-country analysts worldwide, giving them a unique capability to deliver high quality and reliable business information. View more research from Euromonitor International at

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