2014-01-24 23:11:03 - Sets/Kits in Taiwan - a new market research report on companiesandmarkets.com
International firms dominate sets/kits overall as the bulk of such product packs are offered by premium skin care players, which are almost exclusively international. Furthermore, mass brand sets/kits are rare due to there being little space to retail sets/kits at lower prices than for the same individual products.
The bulk of sets/kits sales are generated by premium brands, with most sales through department stores. Smaller premium sets/kits are also available to a much smaller extent through beauty specialist retailers and parapharmacies/drugstores; these consist largely of samples or miniature sets used for new launches. Department store seasonal and anniversary sales play a key role in driving sales of sets/kits.
Growth in value sales of sets/kits is forecast to be healthy. Department store sales,
such as anniversary and season sales, are expected to continue to drive strong demand. Sets/kits is expected to have a constant value CAGR of 6% from 2012 to 2017 and 4% in volume during the same period.
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