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Strategic Analysis of the North American Small and Compact Sports Utility Vehicle Market

The compact multipurpose vehicle (MPV) segment is expected to launch 5 more models by 2020 in North America


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2014-04-30 10:13:02 - Strategic Analysis of the North American Small and Compact Sports Utility Vehicle Market - a new market research report on companiesandmarkets.com

The global top original equipment manufacturers (OEMs) target nearly models in North America before the end of 2013 and a total of models by 2020. Overall, the market in North America is expected to pass million units in sales volume by 2020. Mass-market OEMs, with revenue over luxury OEMs, are expected to be among the biggest revenue generators. This trend is expected to continue to 2020.
In the small and compact SUV segment, the sales volume (unit shipment) ratio of non-premium to premium market changed from 89:11 in 2012 to 84:16 in 2020. The compact multipurpose vehicle (MPV) segment is expected to launch 5 more models by 2020, creating direct competition to the small and compact SUV segment.
The Ford Escape is

 

 

the current leader in sales volume, followed by the Honda CR-V. They are expected to remain the top 2 models through 2020. The Chevrolet Equinox, Toyota RAV4, and Nissan Rogue are expected to be among the top 5 through 2020.

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