2013-02-12 15:42:35 -
Recently published research from Datamonitor, "The Top 10 Beer Manufacturers", is now available at Fast Market Research
A restricted economic environment has led the major four players – AB InBev, SABMiller, Heineken, and Carlsberg – to look towards emerging markets and other product opportunites beyond beer. Economic powerhouses like China and Brazil have naturally proven the most dynamic and appealing of these, thanks largely to their significant populations, appetite for beer, and growing middle classes.
Scope of this Report
* Learn from the strategies of leading players, and how to effectively target future growth markets, avoid their mistakes and minimize threats.
* Benchmark the performance of the leading beer companies.
* Understand the major issues affecting the global beer market.
* Predict the key growth areas in the global beer market arising from the change in consumers’ preferences
and global recession.
* Learn beer market dynamics and major growth drivers and resistors.
Full Report Details at
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www.fastmr.com/prod/538259_the_top_10_beer_manufacturers.aspx
Report Highlights
Global beer sales were worth $494.5bn in 2011. The market will grow at a compound annual growth rate of 3.37% to reach a value of $583.5bn in 2016. AB InBev, the product of several mergers between US, Belgian, and Brazilian breweries, is now the world’s biggest beer company by revenue, claiming almost 25% of the global market.
Although Europe is clearly the most valuable region in terms of beers sales, Asia Pacific will close the gap over the next few years. Asia Pacific already leads the market in terms of market volume and its comparison with Europe reflects the trend of stagnating Western markets where value growth is being driven by premiumization.
Capitalizing on the demand for low calorie alternatives like Bud Light, AB InBev introduced a new Labatt 52 six-pack to the US in October 2012. This beer contains just 52 calories per bottle and has a 2.2% ABV and is therefore intended to appeal to both weight-conscious drinkers and light beer enthusiasts.
Reasons to Get this Report
* What are the innovation strategies of the leading beer manufacturers?
* What are the key areas of focus for beer companies?
* Which companies are winning the innovation battle?
* What are the problems faced by the global beer companies in the industry?
* Which geographies are expected to be the frontrunners in beer consumption by value through 2012?
Partial Table of Contents:
About the author
* Disclaimer
EXECUTIVE SUMMARY
* Industry overview
* Anheuser-Busch InBev
* SABMiller
* Heineken
* Asahi Breweries
* Carlsberg
* Kirin
* Tsingtao
* Molson Coors
* CR Snow
* Diageo
Introduction
* About this report
* Methodology
Industry overview
* Summary
* Market dynamics
* Value by region
* Volume by region
* Global beer market trends
* Emerging markets and new horizons
* Premiumization and the rise of craft brewing
* Leading players
* Global market analysis
Anheuser-Busch InBev
* Summary
* Company overview
* Recent performance
* Regional operations
* Innovation and NPD strategy
* Low cal leads the way in North America
* Focus on fruit
* Moving up the value chain in Asia
* Acquisition and divestment
* SWOT analysis
SABMiller
* Summary
* Company overview
* Recent performance
* Regional operations
* Innovation and NPD strategy
* Premiumization is a major driver
* Different flavors are an avenue of expansion
* Non-alcoholic drinks remain limited
* Acquisition and divestment
* SWOT analysis
Heineken International
* Summary
* Company overview
* Recent performance
* Regional operations
* Innovation and NPD strategy
* Bringing pale beers to the US
* Focus on Brazil
* Non-alcoholic brands gaining traction
* Acquisition and divestment
* SWOT analysis
Asahi Group
* Summary
* Company overview
* Recent performance
* Regional operations
* Asahi Soft Drinks
* Innovation and NPD strategy
* Asahi Super Dry Extra Cold
* Asahi Ginger Draft
* Acquisition and divestment
* SWOT analysis
Carlsberg
* Summary
* Company overview
* Recent performance
* Regional operations
* Innovation and NPD strategy
* Fruit flavors dominate in Europe
* Non-alcoholic also an avenue of growth
* Acquisition and divestment
* SWOT analysis
Kirin Holdings
* Summary
* Company overview
* Recent performance
* Regional operations
* Innovation and NPD strategy
* Innovation mainly focused on Japan
* Rest of Asia also being targeted
* Acquisition and divestment
* SWOT analysis
Tsingtao
* Summary
* Company overview
* Recent performance
* Regional operations
* Innovation and NPD strategy
* Increasing awareness among young Chinese consumers through sports marketing
* Targeting foreign imports with own premium beer range
* Acquisition and divestment
* SWOT analysis
Molson Coors
*
Full Table of Contents is available at:
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About Datamonitor
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