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TrendSights: Aging Populations - new market research report published
TrendSights: Aging Populations - a new market research report on 2014-04-25 06:29:03
Report Scope

- Pinpoint over 30 marketing and innovation "platforms" that can be employed to more effectively identify with consumers and entice new product trial.
- Access a number of unique datasets to understand the extent to which populations are aging and the markets in which this is most apparent.
- Use a blend of consumer and innovation insight to understand the impact of population aging on shoppers´ attitudes and buying behaviors.
- The analysis encompasses a sub-trend overview and an examination of four of the themes most associated with the Aging Populations sub-trend.

Reasons to Buy

- What are the key mega-trends, trends, and sub-trends that are shaping the consumer and innovation landscape? Where does Aging Populations fit?
- What is the Aging Populations sub-trend? How does it impact consumers? What will it mean for core product and marketing innovation in my sector?
- What is the impact of population aging on senior consumers´ retirement plans, life aspirations and spending intentions?

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Press Information

Published by
Mike King
London: +44 (0) 203 086 8600

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