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Venezuela Food and Drink Report Q3 2013

Venezuela drink market: Soft drink sales to decline -3.6% between 2013-2017

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2014-02-12 11:53:01 - Venezuela Food and Drink Report Q3 2013 - a new market research report on

We have long expected real private consumption to deteriorate in Venezuela during 2013, and there are early signs of this already occurring. Indeed, rising inflationary pressure, driven by the recent currency devaluation, have seen a significant slowdown in real credit growth and taken a toll on real wages. Both dynamics point towards a slowdown in real household spending. Real private consumption growth in Venezuela is forecast to slow from 7.0% in 2012 to 2.0% in 2013.

Headline Industry Data (US$)

- Per capita food consumption forecast to 2017 = -7.5%.
- Alcoholic drink sales forecast to 2017 = -7.2%.
- Soft drink sales forecast to 2017 = -3.6%.
- Mass grocery retail sales forecast to 2017 = -3.8%.

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Mike King
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