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Analysis of the Western European Electric Motors Market

Western European electric motors market is forecast to expand during the period 2012 to 2017

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2014-03-19 00:25:01 - Analysis of the Western European Electric Motors Market - a new market research report on

The Western European electric motors market is forecast to expand during the period 2012 to 2017 with growth heavily dependent on the growth of end-user industries. The increased demand for electric motors within the pumps, fans and blowers markets are expected to drive further growth in electric motors. The growth of key end-user segments such as HVAC & R (Heating, Ventilation, Air Conditioning & Refrigeration), and oil and gas, particularly in Germany and the United Kingdom, are expected to play a key role in market growth by creating demand for more efficient motors.

The market is mainly expected to be driven by the increasing need for energy-efficient motors to reduce operational costs. The upcoming motor energy efficiency regulations in Europe also



support this cause. The fractional horse power (FHP) and integral horse power (IHP) motor segments are expected to grow.

Increasing the spend on R&D to achieve higher efficiency in motor design is the key to future success. Political uncertainty and economic imbalance in Greece, Italy, Spain and Portugal impede the fast recovery of the market. Exports to Asian and Middle Eastern countries moderately compensate for the decline in domestic demand for motors in Europe. Competitive pricing of the motor and mutually beneficial alliances with original equipment manufacturers can ensure market success. Strategic mergers and acquisitions with non-European motor manufacturers could aid company growth by providing access to international markets and distribution channels.

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