2012-09-24 02:09:30 - What Consumers Want: Life and Pensions in Canada 2011 - a new market research report on companiesandmarkets.com

This slide deck focuses on the important questions concerning consumers´ behavior regarding life insurance and pensions. Product penetration, choice of channel, the drivers of product and provider choice, and the barriers to adoption are all covered in this deck to ensure that the reader knows What Consumers Want from life and pension products in their country of interest.

Report Scope

- Build a customer-centric strategy by learning what consumers want and need from life insurance and pension products.
- Identify new opportunities in the life and pensions markets through a better understanding of what consumers demand from these products.
- Gain a deeper insight into the life insurance and pensions markets through country-level data across income and age groups.

Key Highlights

Channel of opening and competitor

 

 

type.
Essential product and provider features.
Barriers to adoption of these products.

Reasons to Buy

- What features do consumers demand from life insurance and pension products?
- What channels do consumers use for researching and purchasing life insurance and pensions?
- Why do consumers decide not to have a life insurance policy or a pension product?

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