2012-10-07 16:28:32 - New Consumer Goods market report from Euromonitor International: "Wipes in Taiwan"

In terms of personal wipes, antibacterial properties in general purpose wipes continued to drive sales in 2011. In terms of home care wipes and floor cleaning systems, consumers traditionally use cloth mops for household cleaning. However, the strong campaigns from leading companies, including United Charm Co Ltd and Farcent Enterprise Co Ltd, helped raise awareness of the convenience and benefits of using wipes, stimulating consumers to increasingly choose wipes, such as starter...

Euromonitor International's Wipes in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic

analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.


Full Report Details at
- www.fastmr.com/prod/468105_wipes_in_taiwan.aspx


Product coverage: Home Care Wipes and Floor Cleaning Systems, Personal Wipes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Wipes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Partial Table of Contents:

WIPES IN TAIWAN
Euromonitor International
September 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Wipes by Category: Value 2006-2011
Table 2 Retail Sales of Wipes by Category: % Value Growth 2006-2011
Table 3 Wipes Retail Company Shares 2007-2011
Table 4 Wipes Retail Brand Shares 2008-2011
Table 5 Forecast Retail Sales of Wipes by Category: Value 2011-2016
Table 6 Forecast Retail Sales of Wipes by Category: % Value Growth 2011-2016
Cheng Loong Corp in Tissue and Hygiene (taiwan)
Strategic Direction
Key Facts
Summary 1 Cheng Loong Corp: Key Facts
Summary 2 Cheng Loong Corp: Operational Indicators
Company Background
Production
Private Label
Summary 3 Cheng Loong Corp: Private Label Portfolio
Competitive Positioning
Summary 4 Cheng Loong Corp: Competitive Position 2011
Fu Burg Industrial Co Ltd in Tissue and Hygiene (taiwan)
Strategic Direction
Key Facts
Summary 5 Fu Burg Industrial Co Ltd: Key Facts
Summary 6 Fu Burg Industrial Co Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 7 Fu Burg Industrial Co Ltd: Competitive Position 2011
Kang Na Hsiung Enterprise Co Ltd in Tissue and Hygiene (taiwan)
Strategic Direction
Key Facts
Summary 8 Kang Na Hsiung Enterprise Co Ltd: Key Facts
Summary 9 Kang Na Hsiung Enterprise Co Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 10 Kang Na Hsiung Enterprise Co Ltd: Competitive Position 2011
Executive Summary
Private Label and Cheap Chinese Imports Gained Increasing Acceptance
Rising Prices of Raw Material Boosted Unit Prices
Increase in Birth Rate Drove Growth of Baby Products
Diversification Strategies Adopted To Target Wider Consumer Base
Green Innovations Meet the Demand of Consumers
Key Trends and Developments
Demographic Trends Resulted in the Growth
Private Label Products Expanded in Value Shares
Green Products and Natural Ingredients
Better Economic Outlook Stimulated Growth
Functionality of Products Is Important To Appeal of Products
Market Indicators
Table 7 Birth Rates 2006-2011
Table 8 Infant Population 2006-2011
Table 9 Female Population by Age 2006-2011
Table 10 Total Population by Age 2006-2011
Table 11 Households 2006-2011
Table 12 Forecast Infant Population 2011-2016
Table 13 Forecast Female Population by Age 2011-2016
Table 14 Forecast Total Population by Age 2011-2016
Table 15 Forecast Households 2011-2016
Market Data
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2006-2011
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2006-2011
Table 18 Tissue and Hygiene Retail Company Shares 2007-2011
Table 19 Tissue and Hygiene Retail Brand Shares 2008-2011
Table 20 Penetration of Private Label by Category 2006-2011
Table 21 Retail Sales of Tissue and Hygiene by Distribution Format: % Analysis 2006-2011
Table 22 Retail Sales of Tissue and Hygiene by Category and Distribution Format: % Analysis 2011
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2011-2016

Full Table of Contents is available at:
-- www.fastmr.com/catalog/product.aspx?productid=468105&dt=t

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