2013-03-09 17:52:48 - New Food market report from Euromonitor International: "Yoghurt and Sour Milk Products in Hungary"

While manufacturers continuously strive to attract consumers through healthy lifestyle campaigns, and by introducing new flavours and product lines, such as Danone yoghurt with fruit juice, the demand for yoghurt and sour milk products declined in 2012. The main reason for the decline in retail volume sales is that consumer spending power has weakened. Consumers can find a very wide range of yoghurt and sour milk products, but they are not able to buy larger quantities due to limited finances.

Euromonitor International's Yoghurt and Sour Milk Products in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving

growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.


Full Report Details at
- www.fastmr.com/prod/545560_yoghurt_and_sour_milk_products_in_hun ..


Product coverage: Sour Milk Products, Yoghurt.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Yoghurt and Sour Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Partial Table of Contents:

YOGHURT AND SOUR MILK PRODUCTS IN HUNGARY
Euromonitor International
January 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Yoghurt and Sour Milk Products by Category: Volume 2007-2012
Table 2 Sales of Yoghurt and Sour Milk Products by Category: Value 2007-2012
Table 3 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2007-2012
Table 4 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2007-2012
Table 5 Soy-based vs Dairy-based Yoghurt: % Value Breakdown 2012
Table 6 Leading Flavours for Flavoured Spoonable Yoghurt 2007-2012
Table 7 Leading Flavours for Fruited Spoonable Yoghurt 2007-2012
Table 8 Yoghurt and Sour Milk Products Company Shares 2008-2012
Table 9 Yoghurt and Sour Milk Products Brand Shares 2009-2012
Table 10 Sales of Yoghurt and Sour Milk Products by Distribution Format: % Analysis 2007-2012
Table 11 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2012-2017
Table 12 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2012-2017
Table 13 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2012-2017
Table 14 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2012-2017
Alfoldi Tej Ertekesito Es Beszerzo Kft in Packaged Food (hungary)
Strategic Direction
Key Facts
Summary 1 Alfoldi Tej Ertekesito es Beszerzo Kft: Key Facts
Summary 2 Alfoldi Tej Ertekesito es Beszerzo Kft: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Alfoldi Tej Ertekesito es Beszerzo Kft: Competitive Position 2012
Naszalytej Zrt in Packaged Food (hungary)
Strategic Direction
Key Facts
Summary 4 Naszalytej Zrt: Key Facts
Summary 5 Naszalytej Zrt: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 6 Naszalytej Zrt: Competitive Position 2012
Executive Summary
Public Health Tax, Known As the "chips Tax", Impacts Packaged Food
Weakening Hungarian Currency Helps Exports, But Raises Prices
Wave of Bankruptcies in Packaged Food
Consumption of Packaged Food Is Becoming Polarised
Moderate Growth Is Predicted in Value Sales of Packaged Food
Key Trends and Developments
Polarisation of the Market Is Becoming More Significant
Price-sensitive Customers Are Strongly Influenced by Discounts
Wave of Bankruptcies in the Food Industry in Hungary
"chips Tax" Has A Heavy Blow on Impulse and Indulgence Products
Devaluation of the Forint Helps Exporters
Foodservice - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 15 Foodservice Sales of Packaged Food by Category: Volume 2007-2012
Table 16 Foodservice Sales of Packaged Food by Category: % Volume Growth 2007-2012
Table 17 Forecast Foodservice Sales of Packaged Food by Category: Volume 2012-2017
Table 18 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2012-2017
Impulse and Indulgence Products - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data

Full Table of Contents is available at:
-- www.fastmr.com/catalog/product.aspx?productid=545560&dt=t

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